Lifestyle-Oriented Merchandising by Generation and Customer Attribute
First written in FY2017-Q1. 3 of 6 entries say "Reframed", first in FY2017-Q2. Latest entry: FY2018.
No other company in this theme has enough history to compare yet.
- FY2018DroppedAnnual reportThis annual securities report contains no specific description of lifestyle-oriented sales floors by generation and customer profile.
- FY2018-Q1RestatedAnnual report
「The Company also developed lifestyle-oriented merchandising, including family-focused sections targeting the baby-boomer junior generation and shop-style sections targeting women in their 30s and 40s.」
The company reiterates its lifestyle-oriented sales floors targeting the Dankai Junior generation and women in their 30s and 40s. - FY2017ReframedAnnual report
「The company has also implemented sales-floor proposals with a clear focus on targets such as children, families, travel and health, including a concentration of children's-related sales floors.」
The description has been reorganized from a focus on generation and gender to sales-floor proposals featuring a concentration of children's-related sales floors and clearly defined targets of families, travel and health. - FY2017-Q3ReframedAnnual report
「The company has also implemented sales-floor proposals curated around families, travel and health.」
The wording has changed from sales floors organized around generation and gender to sales-floor proposals centered on families, travel and health. - FY2017-Q2ReframedAnnual report
「The company has also developed family-oriented sales floors targeting parents and children in their 40s, as well as integrated children's and men's sales floors combining apparel and home-related products.」
The description has changed from the previous focus on the Dankai Junior generation and women in their 30s and 40s to parents and children in their 40s and the composition of children's and men's sales floors. - FY2017-Q1First statedAnnual report
「The Company also developed lifestyle-oriented merchandising, including family-focused sections targeting the baby-boomer junior generation and shop-style sections targeting women in their 30s and 40s.」
Describes merchandising aimed at the baby-boomer junior generation and women in their 30s and 40s.