Building a fee-based business by leveraging the customer base and big data
First written in FY2016. 13 of 17 entries say "Advanced", first in FY2017-Q1. Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025AdvancedAnnual report
「From January 2025, the company began offering High-End Lifestyle Proposals, an advertising service for affluent customers, with the aim of improving lifestyles by providing information tailored to customer preferences.」
The company proceeded to launch an advertising service for affluent customers as a fee-based business using customer data and preferences. - FY2023-Q2AdvancedAnnual report
「From August 2022, the company began collaborating with ㈱ナウキャスト on utilizing credit-card data as data for the real-estate industry and began providing a service to support tenant selection for commercial facilities.」
The company expanded its collaboration into the real-estate industry as a new application for card-payment data and began providing a service to support tenant selection for commercial facilities. - FY2022-Q1AdvancedAnnual report
「From June 2021, the company established the joint venture CASM with CyberAgent,Inc. to provide marketing solutions using card-payment data.」
The company proceeded to establish CASM, a joint venture with CyberAgent,Inc., for a fee-based business using customer and card-payment data. - FY2020-Q3RestatedAnnual report
「To address the growing online market, the company is promoting new business models that combine its big data and customer base with the resources of external companies, through further expansion of its online and smartphone-app memberships and agile collaboration with leading companies that have high-quality content and platforms and venture companies with new technologies.」
The company continues to promote new business models combining online and app members, big data, and collaboration with external companies. - FY2020-Q2RestatedAnnual report
「To address the growing online market, the company is promoting new business models that combine its big data and customer base with the resources of external companies, through further expansion of its online and smartphone-app memberships and agile collaboration with leading companies that have high-quality content and platforms and venture companies with new technologies.」
The company continues to promote new business models combining online and app members, big data, and collaboration with external companies. - FY2020-Q1RestatedAnnual report
「To address the growing online market, the company is promoting new business models that combine its big data and customer base with the resources of external companies, through further expansion of its online and smartphone-app memberships and agile collaboration with leading companies that have high-quality content and platforms and venture companies with new technologies.」
The company continues to promote new business models combining online and app members, big data, and collaboration with external companies. - FY2019-Q3AdvancedAnnual report
「The company is leveraging an online membership of 15.60 million, up 3.9% from the end of the previous fiscal year, and an app member base with 5.11 million downloads, up 28.3%, to offer Saison Origami Pay and UC Origami Pay. It is also working to create an advertising and marketing business using big data to provide optimal information to card members and marketing solutions to businesses by integrating its own data, including customer attributes, card-use histories, and online behavioral histories, with data from external companies.」
Online members increased to 15.60 million and app members to 5.11 million downloads. The company continued its advertising and marketing business using member data and external data. - FY2019-Q2AdvancedAnnual report
「The company is leveraging an online membership of 15.42 million, up 2.7% from the end of the previous fiscal year, and an app member base with 4.71 million downloads, up 18.3%, to develop Saison Origami Pay and UC Origami Pay. It is also working to create an advertising and marketing business using big data to provide optimal information to card members and marketing solutions to businesses by integrating its own data, including customer attributes, card-use histories, and online behavioral histories, with data from external companies.」
Online members increased to 15.42 million and app members to 4.71 million downloads. The company continued creating advertising, marketing, and payment businesses using member data and data from external companies. - FY2019-Q1AdvancedAnnual report
「The company is leveraging an online membership of 15.20 million, up 1.3% from the end of the previous fiscal year, and an app member base with 4.35 million downloads, up 9.3%, to develop Saison Origami Pay and UC Origami Pay. It is also working to create an advertising and marketing business using big data to provide optimal information to card members and marketing solutions to businesses by integrating its own data, including customer attributes, card-use histories, and online behavioral histories, with data from external companies.」
Online members increased to 15.20 million and app-member downloads to 4.35 million. The company is developing advertising, marketing, and payment businesses by integrating customer and external data. - FY2018AdvancedAnnual report
「Revenue from the marketing business, which leverages the growing online member base and member data, increased 13.9% year on year. Marketing solutions, including advertising sales through owned media such as Saison Point Mall, Net Answer, and email, as well as eMark+, an internet behavioral-log analysis service operated jointly with ㈱ヴァリューズ, remained firm.」
Online members totaled 15.01 million, and marketing revenue increased 13.9% year on year, expanding the advertising and marketing business leveraging member data. - FY2018-Q3AdvancedAnnual report
「The company expanded its foundational online membership to 14.75 million, up 6.4% from the end of the previous fiscal year, and promoted marketing solutions such as advertising sales using member data and eMark+, an internet behavioral-log analysis service operated jointly with ㈱ヴァリューズ.」
Online members increased to 14.75 million, and the company promoted marketing solutions leveraging member data. Marketing revenue increased 9.1% year on year. - FY2018-Q2AdvancedAnnual report
「The company has been working to expand its online membership, which forms the foundation for developing new internet-based businesses. Online members totaled 14.49 million at the end of the second quarter, up 4.5% from the end of the previous fiscal year. Revenue from the marketing business, which leverages the growing online member base and member data, increased 13.3% year on year.」
Online members increased to 14.49 million, and marketing revenue increased 13.3% year on year. - FY2018-Q1AdvancedAnnual report
「Revenue from the marketing business, which leverages the growing online member base and member data, increased 11.1% year on year. Marketing solutions, including advertising sales through owned media such as the points mall Eikyufumetsu.com (now Saison Point Mall), Net Answer, and email, as well as eMark+, an internet behavioral-log analysis service operated jointly with ㈱ヴァリューズ, remained firm. To actively incorporate advanced technologies and business models in the rapidly changing IT sector, the company is promoting alliances with leading online companies and open innovation with venture companies. In April 2017, it acquired 100% of the issued shares of ㈱オムニバス, a next-generation digital marketing company using the latest ad technology, to further strengthen value-added businesses utilizing data held by the Saison DMP big-data platform.」
Online members totaled 14.16 million, and marketing revenue increased 11.1% year on year. The company also acquired 100% of the shares of ㈱オムニバス to strengthen Saison DMP. - FY2017-Q3AdvancedAnnual report
「In the internet advertising business targeting its growing online membership, advertising revenue increased 36.1% year on year through more efficient consultative sales.」
Online members increased to 13.52 million, up 8.1% from the end of the previous fiscal year, and advertising revenue increased 36.1% year on year. The company also began distributing advertising through Saison DMP and launched new performance-based advertising. - FY2017-Q2AdvancedAnnual report
「In the internet advertising business targeting its growing online membership, advertising revenue increased 30.0% year on year through more efficient consultative sales.」
Online members increased to 13.17 million, up 5.3% from the end of the previous fiscal year, and advertising revenue increased 30.0% year on year. The company also began distributing advertising through Saison DMP. - FY2017-Q1AdvancedAnnual report
「Online members totaled 12.82 million at the end of the first quarter, up 2.5% from the end of the previous fiscal year. Advertising revenue increased 23.6% year on year. In May 2016, the company jointly developed a private DMP (Data Management Platform), Saison DMP, with Digital Garage,Inc., using the company's data to provide optimal information to card members and marketing solutions to businesses.」
The company reported measurable progress through growth in its online member base, higher advertising revenue, and the joint development of Saison DMP. - FY2016First statedAnnual report
「In addition to developing a content business and original media based on the interests of more than 12.00 million online members, the company will work to create an advertising and marketing business using big data consolidated by integrating its own data, including customer attributes, card-use histories, and online behavioral histories, with data from external companies.」
Online members totaled 12.51 million at the end of the fiscal year, while advertising revenue increased 14.1% year on year. The company has indicated a policy of monetizing its points site, advertising, and marketing businesses.