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Aoyama Trading (8219) · RiskMaterialised

Lower promotional effectiveness following the temporary disconnection of customer app memberships

First written in 2026-05-20. 1 of 1 entries say "Materialised", first in 2026-05-20. Latest entry: 2026-05-20.

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  1. 2026-05-20MaterialisedEarnings presentation

    「Lower promotional effectiveness due to the temporary disconnection of customer app touchpoints」

    The company explains that the temporary disconnection of app membership links as part of enhanced security made it more difficult for peak-season promotions to reach active members.
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Lower promotional effectiveness following the temporary disconnection of customer app memberships | AOYAMA TRADING Co.,Ltd. (8219) | Komori