Launch of new online retail sites and online-exclusive products
First written in FY2016. 8 of 20 entries say "Advanced", first in FY2017-Q1. Latest entry: FY2024.
Kimuratan moved to the "Worse" side of this theme in 2023, 2 years before the typical company in this theme (2025).
1 other company's latest entry also says "Softened".
- FY2024SoftenedAnnual report
「Online revenue fell 39.1% year on year, with the decline in revenue continuing against the backdrop of narrower brand and item lineups.」
The company continues initiatives that prioritize reducing the number of items through cuts in brands and carried-over inventory over expanding online-sales opportunities. - FY2024-Q3RestatedAnnual report
「Online revenue fell 43.4% year on year due to the reduced number of brands and fewer items resulting from the reduction of carried-over inventory.」
In online sales, the company continues initiatives that prioritize reducing the number of items through cuts in brands and carried-over inventory over expanding sites and product offerings. - FY2024-Q2SoftenedAnnual report
「Online revenue fell 54.1% year on year due to the reduced number of brands and fewer items resulting from the reduction of carried-over inventory.」
The company continues to prioritize reducing the number of items through cuts in brands and carried-over inventory rather than expanding online-sales opportunities. - FY2024-Q1SoftenedAnnual report
「A decline in the number of brands and items accompanying the reduction of carried-over inventory」
Rather than expanding sales opportunities through broader online-sales sites and product offerings, the company continues to reduce the number of items as it cuts the number of brands and carried-over inventory. - FY2023SoftenedAnnual report
「In online sales, we worked to improve profitability by curbing price-driven sales promotions and suspending free-shipping campaigns, while the number of items sold declined as brands were narrowed down.」
The scope of initiatives shifted from expanding sales opportunities through new sites and exclusive products toward prioritizing profitability by curbing sales promotion and narrowing the range of brands and items. - FY2020-Q3RestatedAnnual report
「In online sales, steady sales of spring merchandise and a focus on selling carried-over inventory resulted in revenue of ¥588 million, up 3.3% year on year.」
The company continues online sales initiatives combining spring merchandise with carried-over inventory. - FY2020-Q1AdvancedAnnual report
「In online sales, steady sales of spring merchandise and a focus on selling carried-over inventory resulted in revenue of ¥186 million, up 11.9% year on year.」
The company focused online sales on spring merchandise and carried-over inventory, resulting in higher sales. - FY2019RestatedAnnual report
「In online sales, we worked to expand sales by increasing the customer base through the expansion of original products and strengthened sales promotion.」
The company continues measures to expand sales opportunities and its customer base by expanding original online products and strengthening sales promotion. - FY2019-Q3AdvancedAnnual report
「In online sales, we worked to capture new demand through the development of new items and expand the market by launching cross-border e-commerce.」
Following the development of new items and the launch of cross-border e-commerce, the company also rolled out a series of promotional events, including online-only products and matching parent-child products, which led to higher sales of new products and general merchandise items through online sales. - FY2019-Q2RestatedAnnual report
「In online sales, we worked to expand the market by developing new items and launching cross-border e-commerce.」
The company continues initiatives to expand the market through new-item development and cross-border e-commerce. - FY2019-Q1AdvancedAnnual report
「In online sales, we worked to expand the market by developing new items and launching cross-border e-commerce.」
In addition to developing new items for online sales, the company launched cross-border e-commerce, which had been at the planning stage. - FY2018AdvancedAnnual report
「In fiscal 2018, we will begin selling through cross-border e-commerce while continuing to expand our original products, with the aim of increasing sales.」
In addition to increasing the number of existing sites and expanding original products, cross-border e-commerce sales were identified as a new initiative for fiscal 2018. - FY2018-Q3RestatedAnnual report
「In online sales, the company worked to improve customer acquisition by introducing new groups of original products and strengthening sales promotions. It also focused on strengthening outlet sales to achieve further revenue growth.」
The company continues to introduce new groups of original online products and strengthen sales promotion and outlet sales. - FY2018-Q2AdvancedAnnual report
「In online sales, the company worked to improve customer acquisition by introducing new groups of original products and strengthening sales promotions. It also focused on strengthening outlet sales to achieve further revenue growth.」
The introduction of new groups of original products, strengthened sales promotion, and increased outlet sales led to higher online sales. - FY2018-Q1AdvancedAnnual report
「In online sales, the company worked to improve customer acquisition by introducing new groups of original products and strengthening sales promotions.」
The company implemented specific measures, including introducing new groups of online-original products and strengthening sales promotions. - FY2017RestatedAnnual report
「In online sales, the company opened a store on Yahoo! in early spring, while seeking to increase the number of items available as online-original products and working to capture new demand.」
The company continues to operate a store on Yahoo! and increase the number of items available as online-original products. - FY2017-Q3AdvancedAnnual report
「In online sales, the company opened a store on Yahoo in early spring, while seeking to increase the number of items available as online-original products and working to capture new demand.」
The company continued to operate a store on Yahoo and increase the number of items available as online-original products, with sales from the new site adding to growth at existing sites. - FY2017-Q2RestatedAnnual report
「In online sales, the company worked to increase the number of items and sites in order to achieve further revenue growth.」
The company continues to pursue initiatives to increase the number of online items and sales sites. - FY2017-Q1AdvancedAnnual report
「In online sales, the company opened a store on Yahoo in early spring, while seeking to increase the number of items available as online-exclusive products and working to capture new demand.」
The company opened a store on Yahoo as a new site following Amazon and increased the number of items available as online-exclusive products. - FY2016First statedAnnual report
「In addition to opening a store on Amazon in early spring, the company worked to develop online-exclusive products and strengthen its efforts to capture new demand.」
The company opened a store on Amazon and developed online-exclusive products.