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People (7865) · InitiativeFirst stated

Maintaining sales by restraining price increases in the bicycle market

First written in FY2017-Q2. . Latest entry: FY2017-Q2.

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Maintaining Sales Volume and Revenue by Restraining Price IncreasesA theme 1 companies write about · 0 as a headwind · 1 as a tailwind

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  1. FY2017-Q2First statedAnnual report

    「In addition, following the sharp shift toward a stronger yen during the current fiscal year, the bicycle market has once again shifted toward campaigns focused on low prices. We have maintained solid sales by holding off on price increases.」

    Describes the response of limiting price increases as the bicycle market shifts toward price-focused sales.
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Maintaining sales by restraining price increases in the bicycle market | People Co.,Ltd. (7865) | Komori