An advertising system linking social media with large LED display units

「The Value creating business operated by デジタルプロモーション株式会社 conducts locally focused marketing through its own hyperlocal media outlet, Town Vision, activities by local reporters, the use of various social media platforms, and the production of articles, videos and other content that resonates with target users. Its activities include supporting PR for local businesses, building fan bases, customer acquisition and branding, as well as communicating the appeal of local governments.」

「The Value creating business operated by デジタルプロモーション株式会社 conducts area fan marketing, or locally focused marketing, by using its own hyperlocal media outlet, Town Vision, local reporters, and various social media services, as well as producing content such as articles and videos that resonate with target users. Its activities include corporate PR, fan building, customer acquisition and branding for local businesses, along with the development of appealing content for local governments. As the business is centered on a subscription model, it continued to generate stable sales, as in the previous fiscal year, and also began offering new services such as consulting based on its expertise. As a result, the Value creating business reported sales of ¥83.554 million, up 27.0% year on year, and a segment loss of ¥3.245 million, compared with a segment loss of ¥4.177 million in the same period of the previous year.」

「We conduct area fan marketing, or locally focused marketing, by using our own hyperlocal media outlet, Town Vision, local reporters, and various social media services, as well as producing content such as articles and videos that resonate with target users. Our activities include corporate PR, fan building, customer acquisition and branding for local businesses, along with the development of appealing content for local governments.」

「The Value creating business operated by デジタルプロモーション株式会社 conducts area fan marketing, or locally focused marketing, by using its own hyperlocal media outlet, Town Vision, local reporters, and various social media services, as well as producing content such as articles and videos that resonate with target users. Its activities include corporate PR, fan building, customer acquisition and branding for local businesses, along with the development of appealing content for local governments.」

「The Value creating business operated by デジタルプロモーション株式会社 conducts area fan marketing, or locally focused marketing, by using its own hyperlocal media outlet, Town Vision, local reporters, and various social media services, as well as producing content such as articles and videos that resonate with target users. Its activities include corporate PR, fan building, customer acquisition and branding for local businesses, along with the development of appealing content for local governments.」

「The Value creating business operated by デジタルプロモーション株式会社 conducts area fan marketing, or locally focused marketing, by using its own hyperlocal media outlet, Town Vision, local reporters, and various social media services, as well as producing content such as articles and videos that resonate with target users. Its activities include corporate PR, fan building, customer acquisition and branding for local businesses, along with the development of appealing content for local governments.」

「The Value creating business operated by デジタルプロモーション株式会社 operates cross-media services spanning the web and the physical world, centered on regional revitalization and linking social media with large LED displays.」

「The Value creating business operated by デジタルプロモーション株式会社 operates cross-media services spanning the web and the physical world, centered on regional revitalization and linking social media with large LED displays.」

「The Value creating business operated by デジタルプロモーション株式会社 operates cross-media services spanning the web and the physical world, centered on regional revitalization and linking social media with large LED displays.」

「The Value creating business operated by デジタルプロモーション株式会社 operates cross-media services spanning the web and the physical world, centered on regional revitalization and linking social media with large LED displays.」

「The Value creating business operates a regional promotional, advertising and marketing system linking social media with large LED displays and is expanding mainly among automobile dealers and commercial facilities. However, expenses still precede revenue, resulting in a loss. As a result, the Value creating business reported sales of ¥61.746 million, up 41.7% year on year, and a segment loss of ¥18.876 million, compared with a segment loss of ¥27.614 million in the same period of the previous year.」

「As a result, the Value creating business reported sales of ¥45.803 million, up 47.2% year on year, and a segment loss of ¥14.509 million, compared with a segment loss of ¥21.707 million in the same period of the previous year. Although the business remains in the initial investment phase, the segment loss improved as the number of operating regions increased.」

「The Value creating business operated by デジタルプロモーション株式会社 runs a regional promotional, advertising and marketing system linking social media with large LED displays. Each time a social media site is launched, a region-specific database and marketing are required, resulting in a business model in which investment is front-loaded during the initial phase. The business remains in the initial investment phase, with expenses currently preceding revenue, but we are expanding new locally focused content and expect further growth.」

「The Value creating business operated by デジタルプロモーション株式会社 runs a regional promotional, advertising and marketing system linking social media with large LED displays. Each time a social media site is launched, a region-specific database and marketing are required, resulting in a business model in which investment is front-loaded during the initial phase. The business remains in the initial investment phase, with expenses currently preceding revenue, but we are expanding new locally focused content and expect further growth.」

「The Value creating business operated by デジタルプロモーション株式会社 runs a regional promotional, advertising and marketing system linking social media with large LED displays. User response has been positive, and the business has been actively expanded, causing expenses to precede revenue and losses to exceed expectations. As a result, the Value creating business reported sales of ¥43.585 million, up 48.7% year on year, and a segment loss of ¥27.614 million, compared with a segment loss of ¥22.211 million in the same period of the previous year.」

「The Value creating business operated by デジタルプロモーション株式会社 currently operates an advertising system linking social media with large LED displays, among other activities.」

「We currently operate an advertising system linking social media with large LED displays, among other activities.」

「We currently operate an advertising system linking social media with large LED displays, among other activities.」

「During the consolidated fiscal year, we focused mainly on initial investment and infrastructure development for future expansion. In this situation, user response was better than initially expected, so we accelerated preparations and investment ahead of the original plan, causing expenses to exceed the plan.」

「We currently operate an advertising system linking social media with large LED displays, among other activities. We are currently in the initial investment phase to expand the business.」

「As a result, the Value creating business reported sales of ¥9.557 million and a segment loss of ¥8.666 million. Although it remains in the initial investment phase, we will continue developing it with the aim of making it a core business of the Group in the future.」

「To rapidly expand the social media-related business, which had been launched as a new business within the operations business, we established a wholly owned subsidiary, デジタルプロモーション株式会社, on 17 April 2017 under the business of operating an advertising system linking social media with large LED displays.」

「Sales increased as the easy-to-use video production software TemPo and iTemPo, along with the social media-related business launched in earnest during the fiscal year, performed steadily.」

「Against this backdrop, while maintaining a low-cost structure to strengthen our ability to secure stable earnings, we have focused on expanding the equipment leasing and operations businesses using compact display systems such as ix-board and DPS-150, particularly the SNS-related business, while also expanding sales of large-format displays for which demand is expected to grow.」

「Against this backdrop, while maintaining a low-cost structure to strengthen our ability to secure stable earnings, we have focused on expanding the equipment leasing and operations businesses using compact display systems such as ix-board and DPS-150, particularly the SNS-related business, while also expanding sales of large-format displays for which demand is expected to grow.」

「In addition to expanding the social media-related business as the main focus of the equipment leasing and operations businesses using compact display devices such as ix-board and DPS-150, we have pursued sales expansion of large-format digital displays, for which demand is expected to grow.」

「The company established a foundation for future growth, including the rapid market recognition of its new business, an advertising system linking social media with large LED display units.」