Development and Acquisition of High-Quality IP
First written in FY2020-Q3. 8 of 13 entries say "Advanced", first in FY2020. Latest entry: FY2026.
17 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「The group will continue developing large-scale IP using its live-mix model, which begins with music live events and stage productions, an area in which the group excels. Following the new original IP “ZERO RISE,” announced in January 2026, it aims to launch at least 2 more projects by 2030. It will also focus on selecting younger producers and strengthening cross-functional project teams.」
For large-scale live-mix IP development, the company presented a plan to launch at least 2 more projects by 2030 following the announcement of the new original IP “ZERO RISE.” The selection of younger producers and strengthening of cross-functional teams will continue as means of pursuing the plan. - 2026-05-15AdvancedEarnings
「The Media Content Unit was launched as a new unit integrating the advertising and publishing businesses, adding publishing to the former Ad Unit. It aims to become the Group’s IP development engine by integrating the promotion process from creation of works through promotion. In publishing, electronic book sales across multiple titles drove revenue and performance remained steady. In February 2026, we launched the new label Suris Novel for women.」
The integrated advertising and publishing unit began coordinating creation through promotion, and also launched a new label. - FY2026-H1AdvancedAnnual report
「The Media Content Unit was launched as a new unit integrating the advertising and publishing businesses by adding publishing to the former Advertising Unit. It aims to serve as the group’s IP development engine by managing the process from content creation through promotion as an integrated operation. In the publishing business, the main title “The Ancient Magus’ Bride” volume 23 was released in October, and both new and backlist titles contributed to sales, which progressed steadily.」
A new unit integrating advertising and publishing was launched as an IP development engine responsible for the process from content creation through promotion, and new and backlist titles in the main publishing line contributed to sales. - FY2025RaisedAnnual report
「The group will continue developing large-scale IP over the next 5 years using its live-mix model, which begins with music live events and stage productions, an area in which the group excels. 2 projects are already being planned, and the group aims to launch at least 3. It will also focus on selecting younger producers and strengthening cross-functional project teams.」
For large-scale IP development, the company set a numerical target of launching at least 3 projects over the next 5 years and identified the selection of younger producers and the strengthening of cross-functional teams as the means to achieve it. - FY2024ReframedAnnual report
「Going forward, rather than limiting itself to that approach, the company will begin using ㈱ブシロードワークス, established in July 2023, to release numerous small-scale IPs through manga and publishing and then develop them into larger IPs.」
The policy for creating the company’s own IP was expanded beyond launching large-scale IP from music live events, TCG and stage productions to a model that creates and nurtures numerous small-scale IPs through manga and publishing. - FY2024-Q1AdvancedAnnual report
「The importance of IP creation has increased further in pursuing this strategy. The purpose is to establish a structure that will improve the volume and quality of IP creation and place greater emphasis on creating new IP by concentrating human resources specializing in new IP creation at the newly established company.」
Bushiroad Works was established on 3 July 2023, creating a structure that concentrates human resources specializing in new IP creation. - FY2023-Q3AdvancedAnnual report
「In the same day’s “Notice Concerning the Establishment of a Subsidiary through a Company Split (Incorporation-Type Company Split) by a Consolidated Subsidiary,” the company announced its decision to establish a new company, “Bushiroad Works,” in July 2023, with IP creation as its primary purpose, aiming to further improve the quality and volume of IP creation.」
A decision was made to establish the new company Bushiroad Works in July 2023, specializing in IP creation, and preparations began to build a structure for improving the quality and volume of IP creation. - FY2022-Q3AdvancedAnnual report
「On 25 February 2022, Frontwing Lab Co., Ltd. released “Grisaia: Phantom Trigger vol. 8,” the final installment in the PC adventure-game series “Grisaia: Phantom Trigger,” and announced a TV anime adaptation of the IP.」
For Frontwing Lab’s IP, the final volume of the game series, vol. 8, was released, and a TV anime adaptation of the IP was also announced. - FY2021ReframedAnnual report
「The company will focus not only on creating and nurturing new IP, but also on continuously managing existing IP and developing it into mega-IP.」
The focus of IP development was expanded beyond creating and nurturing new IP to turning existing IP into mega-IP through continued management. - FY2021-Q4AdvancedAnnual report
「As the company and Frontwing Lab Co., Ltd. collaborated on distribution of the smartphone game “Grisaia Chronos Rebellion” and other activities, the company decided to acquire the shares because it believed that adding Frontwing Lab to the group would complement its IP developer strategy and accelerate the growth of both companies.」
The acquisition of existing partner Frontwing Lab as a subsidiary was positioned as an initiative to complement the IP developer strategy and accelerate IP development and growth. - FY2020AdvancedAnnual report
「The company will also diversify the creation of source material, including original comics, and expand its IP-creation portfolio.」
In addition to developing and acquiring high-quality IP, the company has made its policy more specific of diversifying the creation of source material through original comics and other works and expanding its IP-creation portfolio. - FY2020-Q4RestatedAnnual report
「The company is focusing on developing and acquiring high-quality IP. In particular, it is actively planning, developing and producing new products for release in the trading card game and mobile online game sectors.」
The policy of developing and acquiring high-quality IP through TCG and MOG planning, development and production was reaffirmed. - FY2020-Q3First statedAnnual report
「The company is focusing on developing and acquiring high-quality IP. In particular, it is actively planning, developing and producing new products for release in the trading card game and mobile online game sectors.」
The policy of developing and acquiring high-quality IP through planning, developing and producing new TCG and MOG products was first explicitly stated.