Winning Customer Trust Through Regular Visits and Expanding Market Share
First written in FY2016. 6 of 16 entries say "Restated". Latest entry: 2026-05-14.
41 other companies' latest entry also says "Restated".
- 2026-05-14RestatedRevisions to the earnings forecast
「By establishing our unique standard sales approach, “Customized Proposals + Regular Visits PLUS,” sales of our core products, including oil filters, wiper blades, batteries, and car-wash products, progressed steadily.」
The company reconfirms for the full year that its standard sales approach, including Regular Visits PLUS, became established and that sales of core products progressed steadily. - FY2026-H1AdvancedAnnual report
「By establishing the “customised proposals + Regular Visits PLUS” approach used through the previous fiscal year as our core sales activity, sales exceeded the previous year's level.」
It states that customised proposals and Regular Visits PLUS, the company's new core sales activities, became established as the core sales model, leading to sales exceeding the previous year's level. - FY2025ReframedAnnual report
「We will thoroughly implement core sales activities, meaning our proprietary sales strategy of “Regular Visits PLUS,” which provides our own value-added information and enhances our brand strength, rather than merely visiting customers to take regular orders and make deliveries or offering customised proposals based on their requests.」
It indicates a shift from conventional regular visits to “Regular Visits PLUS,” which provides customer-specific customised proposals and proprietary value-added information, and a policy of thoroughly implementing this as the standard core sales activity. - FY2025-H1ReframedAnnual report
「Sales exceeded the previous year as a result of implementing new basic sales activities, consisting not of customized proposals based on each customer’s requests and regular visits for ordering and delivery, but of the proprietary “Regular Visits PLUS” sales strategy, which provides proprietary value-added information and enhances the company’s brand strength.」
It characterises the sales strategy as evolving conventional proposal-based sales and regular visits into “Regular Visits PLUS,” which provides customer-specific customised proposals and proprietary information. Sales exceeded the previous year's level as a result. - FY2024-Q3AdvancedAnnual report
「Sales of other products progressed smoothly as the “new” consultative sales approach launched this fiscal year, consisting of customized proposals based on each customer’s requests and story-based sales designed to realize customers’ aspirations, became established, and as the company acquired new customers due to the closure of competitors and other factors. As these factors offset the decline described above, net sales exceeded the previous year.」
It states that “new” proposal-based sales, consisting of customer-specific customised proposals and story-based selling, have become established, and that sales exceeded the previous year's level as a result of acquiring new customers. - FY2024-Q2AdvancedAnnual report
「Sales of other core products exceeded the previous year as the “new” consultative sales approach launched this fiscal year, consisting of customized proposals based on each customer’s requests and story-based sales designed to realize customers’ aspirations, proved effective.」
It states that proposal-based sales tailored to each customer's requirements were successful and that sales of other core products exceeded the previous year's level, demonstrating concrete progress in expanding sales through proposal-based selling. - FY2024-Q1RestatedAnnual report
「Our basic sales policy this fiscal year remains “consultative sales plus regular visits.” However, by conducting “new” consultative sales, an evolution of consultative sales consisting of customized proposals based on each customer’s requests and story-based sales designed to realize customers’ aspirations, we will work to maintain and expand sales.」
It reaffirms a policy of maintaining and expanding sales by continuing basic sales activities, including regular visits, while combining them with proposal-based sales tailored to each customer's requirements. - FY2021-Q3RestatedAnnual report
「Although we refrained from the sales activities targeted for this fiscal year, we continued our traditional strategic sales structure, with the result that」
It reaffirms the policy of continuing the traditional strategic sales structure even in an environment where sales activities are being curtailed. - FY2020RestatedAnnual report
「Although we feel there is a slight shortage of personnel in our sales structure, we have worked to improve SS profitability by thoroughly implementing our core sales activities.」
While noting a slight shortage of personnel, it reaffirms a sales policy of thoroughly implementing core sales activities to improve SS profitability. - FY2020-Q1RestatedAnnual report
「We will continue to thoroughly implement basic sales activities for existing customers and conduct individual proposals tailored to each customer’s environment and circumstances to improve SS profitability. We will also work to expand our market share further by developing new customers through a dominant strategy and proposing high-value-added products.」
It reiterates a sales policy of continuing core sales activities and individual proposals for existing customers, while seeking to expand market share through new customer acquisition and proposals for higher-value products. - FY2019AdvancedAnnual report
「The Group successfully standardised its strategic sales structure and strengthened collaboration with manufacturers by thoroughly implementing its core sales activities.」
It states that the sales structure centred on core sales activities was standardised, leading to stronger collaboration with manufacturers. - FY2018AdvancedAnnual report
「By thoroughly implementing our core sales activities, we have built relationships of trust with existing customers and established a strategic sales structure.」
It reports progress under the traditional policy of emphasising core sales activities and customer trust, namely, building relationships of trust with existing customers and establishing a strategic sales structure. - FY2017ReframedAnnual report
「As our “Muraki Pride,” we will strengthen our management foundation by establishing this structure and win the trust and confidence of our customers.」
The previous explanation centred on regular visiting sales has been given concrete form as a policy of establishing an area- and location-based sales structure to earn customers' trust and confidence. - FY2017-Q3ReframedAnnual report
「Drawing on this reality, we will conduct future sales activities appropriately and reasonably, taking regional characteristics and customer needs into account.」
It gives concrete form to the traditional sales policy of prioritising customer trust by tailoring sales responses to regional characteristics and customer needs. - FY2017-Q1RestatedAnnual report
「At each stage of our core sales activities and the Muraki Project, we will look beyond SS to the end user, think through their needs and take concrete action, thereby earning their confidence, trust and expectations.」
It reaffirms the policy of earning customers' confidence and trust through core sales activities and project initiatives. - FY2016First statedAnnual report
「In a limited market environment, the Group will make customer trust its highest priority and seek to expand its market share by steadily continuing its core sales activity of regular visiting sales.」
It explicitly identifies regular visiting sales and customer trust as sales methods in a shrinking market.