Strengthening Presence in the DX Field and Establishing a Leading Position

「Our group is accelerating its “Design × AI” initiatives to support the transformation of client companies. While expanding our business areas based on our strength in UI/UX (Note 2), we are advancing the enhancement of services using AI and strategic investment in the AI field as an “AI Driven Design Company.” We are moving into our next phase of growth while establishing a position as a leading company in Japan's design industry.」

「As DX has attracted increasing attention in recent years and companies have been required to transform their businesses in the digital field, the role of design has become increasingly important. Against this backdrop, the Design Partner Business can provide high-quality design support to more companies by consolidating extensive knowledge of digital design support and bringing together and developing experienced designers.」

「By combining our group's strengths in the quality of UI/UX design and its extensive pool of design talent with CyberAgent,Inc.'s strengths in the extensive knowledge it has accumulated in developing and growing digital services and its broad customer reach, we can leverage both companies' strengths to significantly advance client companies' DX from a user perspective, contributing to the expansion of both companies' businesses and enhancement of their corporate value.」

「Specifically, we have positioned as our principal businesses the Design Partner Business, which realises user experiences (UX) based on the fundamental needs of users of client companies, supports the creation of value expected from the products and services provided by client companies and designs optimal solutions, and the Design Platform Business, comprising products including our proprietary services “ReDesigner,” “Strap” and “Prott,” while focusing on generating synergies between the two businesses.」

「Specifically, we have identified 3 initiatives as our growth strategy: “continuous growth of the design organisation through proactive recruitment and investment in human resources,” “expansion and deepening of the value chain,” and “full-scale implementation of our global strategy,” with the aim of expanding the business.」

「In addition, on 22 December 2021, we acquired all shares of 株式会社スタジオディテイルズ to enhance our overall capabilities in the design field. Going forward, we will work to enhance corporate value by combining our strengths in strategic design and UI/UX design with 株式会社スタジオディテイルズ’ strengths in high-quality creative work and branding, enabling us to provide design support that meets the further expectations of client companies.」

「Through the participation of スタジオディテイルズ in our group, we aim to enhance our comprehensive capabilities in the design field and acquire a position as Japan's leading design company.」

「Through the participation of スタジオディテイルズ in our group, we aim to enhance our comprehensive capabilities in the design field and acquire a position as Japan's leading design company.」

「Amid this business environment, our group has positioned as its principal businesses the Design Partner Business, which realises user experiences (UX) based on the fundamental needs of users of client companies, supports the creation of the value expected from services provided by client companies and designs optimal solutions, and the Design Platform Business, comprising services including our proprietary services “Goodpatch Anywhere,” “ReDesigner,” “Strap,” “Prott” and “Athena,” while focusing on generating synergies between the two businesses.」

「To establish a market more clearly for design-related services in the digital transformation (DX) field, our group has expanded its designer organisation and undertaken design projects for more clients.」

「Against this backdrop, the Group designated as its core businesses the design partner business, which supports the creation of fundamental user experience (UX) value for customers' users and provides services for designing optimal solutions, and the design platform business, consisting of in-house services such as Goodpatch Anywhere, ReDesigner, Prott and Strap. The Group has pursued these businesses while focusing on creating synergies between them.」

「Drawing on the knowledge accumulated to date, our group will broadly demonstrate to the market practical examples of how design directly connects with business and promote support for digital transformation (DX).」