Diversifying Game Content Revenue Models and Expanding into Hyper-Casual Games
First written in FY2021. 16 of 21 entries say "Advanced", first in FY2022-Q1. Latest entry: 2026-09-04.
No other company in this theme has enough history to compare yet.
- FY2026AdvancedAnnual report
「In addition to releasing Ripple Island: Kyle and Kyal's Restaurant for Nintendo Switch 2 and Steam (PC) on 27 November 2025, the company released City Hunter (remastered), the only official game originally released for PC Engine in 1990, for Nintendo Switch 2, Nintendo Switch, PlayStation 5 and Steam (PC) on 26 February 2026.」
The company released multiple titles using retro-game and anime IP, expanding distribution to Nintendo Switch 2, Switch, PlayStation, Steam and smartphones. - FY2026-H1Decline in revenue due to no new releasesAnnual report
「In the game content business, revenue declined year on year because no new title was released, but profit increased as selling, general and administrative expenses decreased.」
No new titles were released in the game content business during the interim period, and revenue fell below the same period of the previous year. However, profit increased as selling, general and administrative expenses declined. - FY2025-H1AdvancedAnnual report
「The company is advancing multiple projects using retro-game IP. In addition to releasing the Nintendo Switch version of Ikki Unite on 18 April 2024, it began early access for the entirely new Steam (PC) title Ark of Charon on 9 July. It also released the packaged version of Ikki Unite for Nintendo Switch, playable by up to 16 people, on 19 September.」
The diversification of the game business's revenue model and platforms progressed to the release of the Switch and packaged versions and the start of early access for an entirely new title. - FY2024-Q3AdvancedAnnual report
「In the game content business, we are pursuing multiple projects using our retro game IP. The global release of "へべれけ２" on multiple platforms, including consoles, is scheduled for 29 February 2024. In addition, the Switch release of "いっき団結," which was distributed on Steam in February 2023 and was well received, is scheduled during the current consolidated fiscal year.」
Regarding the game business's revenue model and overseas expansion, the company specified the global release date for Hebereke 2 and the Switch rollout of Ikki Unite, advancing the multi-platform expansion of its retro-game IP. - FY2024-Q2AdvancedAnnual report
「In the game content business, we are pursuing multiple projects using our retro game IP. "上海LEGEND" for Nintendo Switch™ is scheduled for release on 7 December 2023, and "へべれけ２" for Nintendo Switch™ is scheduled for release during the fiscal year.」
In addition to the existing Shanghai brand and other titles, the company indicated scheduled releases of Shanghai LEGEND and Hebereke 2, specifying potential new revenue sources for the game business. - FY2024-Q1AdvancedAnnual report
「We are pursuing multiple projects using our retro game IP. Most recently, a current-generation port of the Game Boy title "トリップワールド," a joint project with North American company Limited Run, is scheduled for release in the second quarter.」
In addition to its existing titles and licensing business, the company indicated that a new collaborative project using retro-game IP was scheduled for release in the second quarter. - FY2023AdvancedAnnual report
「In the game content business, we released the PC game "いっき団結" on Steam on 15 February 2023. It ranked among Japan's top 10 bestselling games on its first day, providing a good example of our retro IP's market viability.」
In addition to diversifying the revenue model through advertising revenue and hyper-casual games, the company actually released a PC game using retro-game IP and reported its initial market performance. - FY2023-Q3Specification of the scheduled release dateAnnual report
「In the game content business, Ikki Unite, using retro-game IP, is scheduled for release on the Steam platform on 15 February.」
For the new retro-game IP title Ikki Unite, the company stated that it was scheduled for release on Steam on 15 February, specifying the release timing. - FY2023-Q2AdvancedAnnual report
「The company is proceeding with development of the first such title, Ikki Unite, with a view to releasing it on the Steam platform within the year.」
For new titles using retro-game IP, the company developed the first title, Ikki Unite, and progressed to the stage of targeting a release on Steam within the year. - FY2023-Q1AdvancedAnnual report
「In the game content business, while using existing mobile titles and the licensing business as a revenue base, we have begun developing new titles using our retro game IP as a new source of revenue.」
While building on its existing titles and licensing business, the company began developing new titles using retro-game IP. - FY2022AdvancedAnnual report
「In the game content business, while maintaining stable revenue from existing services centered on Shanghai, the company is focusing on hyper-casual games in the mobile field to strengthen sales in global markets, and is advancing game distribution in the PC and console fields through collaboration with promising overseas independent game developers.」
In addition to the existing Shanghai title, the company is expanding the game business's revenue model and overseas operations through hyper-casual games and collaboration with and distribution of overseas independent games. - FY2022-Q1AdvancedAnnual report
「In the game content business, the company focused on Shanghai, which has a large customer base, and significantly increased revenue. It is also preparing to make advertising revenue its third pillar after full-price sales and in-app purchases, including the launch in February 2021 of Prize Logic, a new title intended solely to generate advertising revenue.」
In addition to increased revenue from focusing on Shanghai, the company launched Prize Logic in February 2021 and advanced the development of advertising revenue as its third revenue model. - FY2021First statedAnnual report
「The company is also preparing to make advertising revenue its third pillar after full-price sales and in-app purchases, including the release in February 2021 of Prize Logic, a new title intended solely to generate advertising revenue. Going forward, the company aims to expand further worldwide by focusing on short development cycles and working on hyper-casual games and other titles.」
The company provided its first specific indication of diversification of the game business revenue model by adding advertising revenue to full-price sales and in-app purchases, and of overseas expansion through hyper-casual games.