Komori
Kamakura Shinsho (6184) · FactAdvanced

Increase in advertising expenses

First written in FY2020-Q2. 9 of 12 entries say "Advanced", first in FY2020. Latest entry: FY2027-H1.

12entries
8years
0from disclosures
Share on X
How it moved
ProgressHeldSoftenedWorseAdvancedFY2020 – FY2025-H1OtherFY2026-H1 – FY20262019: 120192020: 220202021: 120212022: 120222023: 220232024: 220242025: 120252026: 22026
Same theme, other companies
Improving advertising efficiency and reducing advertising expensesA theme 40 companies write about · 3 as a headwind · 39 as a tailwind

The whole theme swung hardest in 2019: 2 of 19 companies on the "Worse" side.

12 other companies' latest entry also says "Advanced".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 40 companies compared. The sentences above are computed from all 40.
Full recordFilings, disclosures and news, newest first
  1. FY2027-H1AdvancedAnnual report

    「Advertising expenses 772,583 Same as above 897,167」

    The company disclosed interim advertising expenses of ¥897,167 thousand, up from ¥772,583 thousand in the same period of the previous year.
  2. FY2026Decrease in advertising expensesAnnual report

    「Advertising expenses ¥1,718.347 million ¥1,697.858 million」

    Advertising expenses for the full year were ¥1,697.858 million, down from ¥1,718.347 million in the previous fiscal year.
  3. FY2026-H1Decrease in advertising expensesAnnual report

    「Advertising expenses ¥830.759 million Same as above ¥772.583 million」

    Advertising expenses for the interim period were ¥772.583 million, down from ¥830.759 million in the same period of the previous year.
  4. FY2025-H1AdvancedAnnual report

    「Advertising expenses ¥741.951 million Same as above ¥830.759 million」

    Advertising expenses during the interim period were ¥830.759 million, up from ¥741.951 million in the same period of the previous fiscal year.
  5. FY2024AdvancedAnnual report

    「Advertising expenses ¥1,148.963 million ¥1,563.343 million」

    Advertising expenses were updated from ¥1,148.963 million in the previous fiscal year to ¥1,563.343 million.
  6. FY2024-Q2AdvancedAnnual report

    「Advertising expenses ¥509.650 million Same as above ¥741.951 million」

    Discloses that advertising expenses for the first six months of the consolidated fiscal year were ¥741.951 million, up from ¥509.650 million in the same period of the previous fiscal year.
  7. FY2023AdvancedAnnual report

    「Advertising expenses ¥728.063 million　¥1,148.963 million」

    Advertising expenses for FY2023 were disclosed at ¥1,148.963 million, up from ¥728.063 million in the previous fiscal year.
  8. FY2023-Q2AdvancedAnnual report

    「Advertising expenses ¥343.595 million Same as above ¥509.650 million」

    Discloses that advertising expenses for the first six months of the consolidated fiscal year increased from ¥343.595 million in the same quarter of the previous fiscal year to ¥509.650 million.
  9. FY2022-Q2AdvancedAnnual report

    「Advertising expenses ¥281.092 million Same as above ¥343.595 million」

    Advertising expenses increased from ¥281.092 million in the same quarter of the previous fiscal year to ¥343.595 million.
  10. FY2021-Q2AdvancedAnnual report

    「Advertising expenses ¥212.412 million Same as above ¥281.092 million」

    Advertising expenses were updated from ¥212.412 million in the same quarter of the previous fiscal year to ¥281.092 million.
  11. FY2020AdvancedAnnual report

    「Advertising expenses ¥291.232 million Same as above ¥460.946 million」

    Advertising expenses for FY2020 were disclosed at ¥460.946 million, up from ¥291.232 million in the previous consolidated fiscal year.
  12. FY2020-Q2First statedAnnual report

    「Advertising expenses ¥128.245 million Same as above ¥212.412 million」

    Advertising expenses of ¥212.412 million were recorded as a major selling, general and administrative expense, up from ¥128.245 million in the same period of the previous fiscal year.
Moved together

"Revenue, operating income, ordinary income and net income" moved the same way as this thread, in the same document, in 8 of its 12 moves.

888755★123456
  1. ★This thread
  2. 1Revenue, operating income, ordinary income and net income8×
  3. 2Concentration of sales in the life-ending services business8×
  4. 3Depreciation and amortization of goodwill8×
  5. 4Steady progress in the inheritance business7×
  6. 5Capital Investment in Software Development for Internal Use5×
  7. 6Non-controlling Interests and Losses Relating to Consolidated Subsidiaries5×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

When this could move next
No upcoming earnings preview for Kamakura Shinsho yet.
News
No news is linked to this thread yet. When an article touches it, it will appear here by date.
Increase in advertising expenses | Kamakura Shinsho,Ltd. (6184) | Komori