Differentiation through an education-focused approach and instructional expertise
First written in FY2016. 8 of 11 entries say "Restated". Latest entry: 2026-08-12.
The whole theme swung hardest in 2024: 1 of 9 companies on the "Worse" side.
3 other companies' latest entry also says "Restated".
- 2026-08-12RestatedEarnings
「We have worked to expand our membership base by actively promoting the appeal of the instructional expertise and educational services that our group has developed over many years.」
The company reconfirmed its policy of using its instructional expertise and educational services to attract members. - FY2026RestatedAnnual report
「当社グループ独自の子供向け教育ノウハウを強く訴求し、会員の獲得に努めてまいりました。」
子供向け教育ノウハウを独自の強みとして会員獲得に活用する方針を継続している。 - FY2026-H1RestatedAnnual report
「新規会員獲得を目的とした、夏の短期教室および夏の入会キャンペーンの他、事業所内のみならず全国の会員を対象とした紹介キャンペーン「つながろうJSS」や1日体験会を含めた間口を広げた集客の施策を実施する事により、当社の子供向け教育ノウハウの強みを活かした会員の獲得に努めてまいりました。」
子供向け教育ノウハウを強みとして会員獲得につなげる方針を、集客施策の記載を通じて継続している。 - FY2023RestatedAnnual report
「To differentiate ourselves from competitors operating comprehensive fitness businesses, we position our swimming school business as an education business and provide highly specialized instruction based on manuals and teaching materials incorporating our teaching experience since founding, including swimming instruction manuals and aquatic health exercise materials. We are working to strengthen our brand and improve the profitability of each facility.」
教育事業としての専門指導、教本・マニュアルに基づく差別化、ブランド力・収益力向上の方針を継続している。 - FY2023-Q2RestatedAnnual report
「人材の育成および確保につきましては、近年人材獲得競争が激化するスイミングスクール業界において、求職者および従業員に対し、スイミングスクール運営企業で唯一の上場企業としての強みを生かした魅力ある労働環境の整備や教育環境の強化に努めてまいりました。」
人材獲得競争への対応として、上場企業であることを強みとした労働環境の整備と教育環境の強化を継続している。 - FY2022RestatedAnnual report
「To differentiate ourselves from competitors operating comprehensive fitness businesses, we position our swimming school business as an education business and provide highly specialized instruction based on manuals and teaching materials incorporating our teaching experience since founding, including swimming instruction manuals and aquatic health exercise materials. We are working to strengthen our brand and improve the profitability of each facility.」
教育事業としての専門指導、教本・マニュアルに基づく差別化、ブランド力・収益力向上の方針を継続している。 - FY2021RestatedAnnual report
「To differentiate ourselves from competitors operating comprehensive fitness businesses, we position our swimming school business as an education business and provide highly specialized instruction based on manuals and teaching materials incorporating our teaching experience since founding, including swimming instruction manuals and aquatic health exercise materials. We are working to strengthen our brand and improve the profitability of each facility.」
教育重視、教本・マニュアルに基づく専門指導を差別化と収益力向上の基盤とする方針を継続している。 - FY2018AdvancedAnnual report
「As a result of revising the advancement criteria for advanced junior courses, we were able to significantly improve the advancement rate, which led to an improvement in the number of children withdrawing from membership.」
The company stated that revising advancement criteria for advanced junior courses improved advancement rates and reduced child membership withdrawals. - FY2018-Q2AdvancedAnnual report
「Against this backdrop, we revised the advancement criteria for junior courses, enabling children to experience success more frequently and fostering their motivation and confidence. This increased participation in junior classes and extended the period of enrollment.」
The company revised advancement criteria for junior courses as a specific educational measure intended to improve participation and enrollment duration through successful experiences. - FY2017RestatedAnnual report
「To differentiate ourselves from competitors operating comprehensive fitness businesses, we position our swimming school business as an education business and provide highly specialized instruction based on manuals and teaching materials incorporating our teaching experience since founding, including swimming instruction manuals and aquatic health exercise materials. We are working to strengthen our brand and improve the profitability of each facility.」
The company continued to position its education-focused approach and specialized instruction based on teaching materials and manuals as the foundation for differentiation, brand enhancement and improved profitability. - FY2016First statedAnnual report
「To differentiate ourselves from competitors operating comprehensive fitness businesses, we position our swimming school business as an education business and provide highly specialized instruction based on manuals and teaching materials incorporating our teaching experience since founding, including swimming instruction manuals and aquatic health exercise materials. We are working to strengthen our brand and improve the profitability of each facility.」
The company positions specialized instruction based on teaching materials and manuals developed from its experience since founding as the basis for differentiating itself from comprehensive fitness operators and improving brand strength and profitability.