Sales for this month
October 2026IBJ's key KPIs remained solid in October 2026. IBJ held its first large-scale matchmaking event, receiving more than 2,000 applications for 1,000 available places.
The number of members joining through オーネット decreased by approximately 600 year on year, Stable membership trends at affiliated matchmaking agencies nationwide, Successful brand-specific strategies at the directly operated ZWEI, IBJ Members and Sunmarie businesses, The number of matchmaking meetings has exceeded 100,000 every month since July
Plans to hold large-scale matchmaking events regularly in major cities from the next fiscal year. A further increase in the number of marriages formed is expected during the year-end shopping season. The company aims to maximise LTV through cross-selling in the after-marriage services segment.
Scope of aggregation: Marriage agency business
| Item | Details |
|---|---|
| Month Covered | October 2026 |
| Scope of aggregation | Marriage agency business |
| Year-on-year change by category | Name Number of marriages / Year on year +1.2%, Name Number of marriage agencies / Year on year +4.0%, Name Number of IBJ registered members / Year on year +7.8%, Name Number of new members / Year on year -6.1%, Name Number of matchmaking meetings / Year on year +7.1% |
| Key KPIs | Indicator name Number of marriages / Value 1,820 transactions / Year on year +1.2%, Indicator name Number of marriage agencies / Value 4,898 companies / Year on year +4.0%, Indicator name Number of IBJ registered members / Value 111,572 people / Year on year +7.8%, Indicator name Number of new members / Value 6,184 people / Year on year -6.1%, Indicator name Number of matchmaking meetings / Value 101,547 Engagements / Year on year +7.1% |
| Monthly Commentary | IBJ's key KPIs remained solid in October 2026. IBJ held its first large-scale matchmaking event, receiving more than 2,000 applications for 1,000 available places. |
| Factors Affecting the Change | The number of members joining through オーネット decreased by approximately 600 year on year, Stable membership trends at affiliated matchmaking agencies nationwide, Successful brand-specific strategies at the directly operated ZWEI, IBJ Members and Sunmarie businesses, The number of matchmaking meetings has exceeded 100,000 every month since July |
| Measures from the following month onward | Plans to hold large-scale matchmaking events regularly in major cities from the next fiscal year. A further increase in the number of marriages formed is expected during the year-end shopping season. The company aims to maximise LTV through cross-selling in the after-marriage services segment. |
Items this document does not state (15)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The decline in new memberships was due to the number of members joining through O-net, a capital and business alliance partner, falling by approximately 600 year on year. Meanwhile, membership trends remained stable at affiliated matchmaking agencies nationwide, and IBJ's directly operated brands, ZWEI, IBJ Members and Sunmarie, said their brand-specific strategies had been successful. The large-scale matchmaking event was held to create a new customer touchpoint, and applications to participate significantly exceeded capacity.