Sales for this month
August 2026The major KPIs remained firm across the board in August 2026. Although the number of new members declined year on year, affiliated counseling offices nationwide and the directly operated ZWEI stores offset part of the decline.
Decline in memberships through O-net, Increase in memberships at affiliated counseling offices nationwide, Increase in leads and strong conversion rate at ZWEI, Media exposure for the marriage-seeking party service “IBJ Matching”, Growing interest in finding a marriage partner
The company aims to increase party attendance and new memberships through media exposure and maximize customer lifetime value through cross-selling in the after-marriage field.
Scope of aggregation: Marriage agency business
| Item | Details |
|---|---|
| Month Covered | August 2026 |
| Scope of aggregation | Marriage agency business |
| Key KPIs | Indicator name Number of marriages / Value 1,983 transactions / Year on year 20.8 transactions, Indicator name Number of marriage agencies / Value 4,844 companies / Year on year 4.6 companies, Indicator name Number of IBJ registered members / Value 110,885 people / Year on year 9.5 people, Indicator name Number of new members / Value 6,957 people / Year on year -1.1 people, Indicator name Number of matchmaking meetings / Value 105,386 Engagements / Year on year 15.1 Engagements |
| Monthly Commentary | The major KPIs remained firm across the board in August 2026. Although the number of new members declined year on year, affiliated counseling offices nationwide and the directly operated ZWEI stores offset part of the decline. |
| Factors Affecting the Change | Decline in memberships through O-net, Increase in memberships at affiliated counseling offices nationwide, Increase in leads and strong conversion rate at ZWEI, Media exposure for the marriage-seeking party service “IBJ Matching”, Growing interest in finding a marriage partner |
| Measures from the following month onward | The company aims to increase party attendance and new memberships through media exposure and maximize customer lifetime value through cross-selling in the after-marriage field. |
Items this document does not state (16)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Although the number of new members joining through O-net declined significantly, membership at affiliated counseling offices nationwide increased, while growth in leads and a strong conversion rate at the directly operated ZWEI stores drove the overall result. The increase in IBJ registered members also reflected growing interest in finding a marriage partner.