Re-entry into the air purifier market after 15 years
First written in FY2023-Q3. 5 of 10 entries say "Advanced", first in FY2024-Q1. Latest entry: 2026-07-31.
No other company in this theme has enough history to compare yet.
- 2026-07-31WorsenedResults
「環境機器では、加湿器の販売が増加しましたが、空気清浄機及び燃料電池ユニットの販売が減少し、売上高は３億61百万円（前年同期比35.5％減）となりました。」
空気清浄機の販売減少が示され、再参入後の販売展開について直近四半期の実績が弱含んでいる。 - FY2026Decline in air purifier sales following the initial surgeAnnual report
「During the fiscal year, air purifier sales declined due to a reversal of the demand increase following the product’s introduction on a television program in the previous fiscal year, and fuel cell unit sales also declined.」
Following re-entry into the air purifier market, current-period sales declined due to a reversal of the demand increase generated by the product’s introduction on a television program in the previous fiscal year. - 2026-05-13SoftenedResults
「加湿器では、フィルターを左右にスライドするだけで背面エアフィルターのお掃除ができる新機能「かんたんフィルタークリーナー」を搭載した２タイプを含む、全９タイプ25機種の商品を販売いたしました。」
空気清浄機は前期のテレビ番組紹介に伴う需要増の反動で販売が減少した。再参入後の展開は継続しているが、当期の販売実績には弱まりが示されている。 - FY2025-H1AdvancedAnnual report
「The company also began exporting air purifiers to Taiwan and launched models equipped with a “Pollen” operating mode that captures airborne pollen by operating at maximum airflow for 15 minutes after startup and then circulating air in high-power mode approximately once every 60 minutes.」
Following its re-entry into the air purifier market, the company began exporting to Taiwan and launched models equipped with a “Pollen” operating mode designed to capture pollen. Progress was made in both overseas sales and product functionality. - FY2024AdvancedAnnual report
「The company carried out active sales promotion for humidifiers and air purifiers, including television advertising aimed at viewers nationwide. During the fiscal year, sales of humidifiers, air purifiers and fuel cell units exceeded the levels recorded in the previous fiscal year.」
For the air purifier, which re-entered the market after 15 years, the company carried out sales promotion including nationwide television advertising, and sales of humidifiers, air purifiers and fuel cell units exceeded the levels recorded in the previous fiscal year. Full-year sales performance following re-entry was disclosed. - FY2024-Q3AdvancedAnnual report
「The company carried out active sales promotion for humidifiers and air purifiers, including television advertising aimed at viewers nationwide. During the period, although humidifier sales declined, sales of air purifiers and fuel cell units increased, resulting in sales of environmental equipment of ¥3,382 million, up 0.8% year on year.」
The company promoted air purifiers through nationwide television advertising and other measures. Increased sales of air purifiers and fuel cell units resulted in sales of environmental equipment rising 0.8% year on year. - FY2024-Q2AdvancedAnnual report
「The company began selling hybrid air purifiers in October last year and carried out active sales promotion, including television advertising. During the period, although humidifier sales declined, sales of air purifiers and fuel cell units increased, causing sales of environmental equipment to exceed the level recorded in the same period of the previous year.」
Following the launch of air purifier sales, the company continued sales promotion activities, including television advertising. Increased sales of air purifiers and fuel cell units caused sales of environmental equipment to exceed the level recorded in the same period of the previous year. - FY2024-Q1AdvancedAnnual report
「In environmental equipment, the company began selling hybrid air purifiers in October last year and actively promoted sales through television advertising. As a result, sales of environmental equipment exceeded the level recorded in the same period of the previous year.」
The company continued selling the hybrid air purifier launched in the previous fiscal year and promoted sales through television advertising. As a result, sales of environmental equipment exceeded the level recorded in the same period of the previous year. The disclosure indicates sales performance following re-entry into the air purifier market. - FY2023RestatedAnnual report
「The company launched a hybrid air purifier during the current fiscal year and re-entered the air purifier market for the first time in 15 years.」
The company reconfirmed in its annual report that, following its re-entry into the air purifier market after 15 years, it launched a hybrid air purifier. - FY2023-Q3First statedAnnual report
「The company launched a hybrid air purifier during the current fiscal year and re-entered the air purifier market for the first time in 15 years.」
The company launched a hybrid air purifier and re-entered the air purifier market after 15 years. This is the first disclosure of specific results from entering a new product area.