Expanding Sales of Fitness Equipment and Aluminum Products for DIY Demand at Home
First written in FY2021-Q2. 5 of 22 entries say "Worsened", first in FY2024. Latest entry: 2026-10-20.
0 other companies' latest entry also says "Worsened".
- FY2026MitigatedAnnual report
「Revenue from fitness-related products increased as new products were launched in a timely manner while sales began to recover, including for relatively high-priced products such as electric treadmills. However, consumer sentiment recovered only weakly, leaving revenue at about the same level as the previous year.」
For fitness-related products, signs of a sales recovery, including for high-priced products, and the impact of new product launches were evident, but the recovery in consumer sentiment was weak, leaving revenue at about the same level as the previous year. - FY2026-H1MitigatedAnnual report
「Revenue from fitness-related products increased as new products were launched in a timely manner while sales began to recover, including for relatively high-priced products such as electric treadmills.」
For fitness-related products that had remained weak after the reversal of stay-at-home demand, signs of a sales recovery, including for high-priced products, and the impact of new product launches were evident. - FY2025MitigatedAnnual report
「Fitness-related products also recorded a 6.7% year-on-year increase in revenue, as new products such as the Waist Guard Belt were well received and signs of recovery emerged in existing categories such as electric treadmills, which had suffered a major reversal of stay-at-home demand during the COVID-19 pandemic.」
For fitness-related products, which had continued to experience a decline following the reversal of stay-at-home demand, the favorable reception of new products and signs of recovery in existing categories were evident. - FY2025-H1RestatedAnnual report
「Revenue from fitness-related products declined because sales of high-end home fitness products remained weak.」
Weak sales of high-end home fitness products and the resulting revenue decline continued. - FY2025-Q1WorsenedAnnual report
「For fitness-related products, the MIVIOS brand, based on the concepts of body care and refreshment, steadily increased sales, while the WELMORE brand was developed for commercial fitness facilities. However, this could not offset weak sales of existing high-end fitness products, and revenue declined. In terms of earnings, procurement costs rose as the yen weakened while revenue declined, resulting in segment loss of ¥118 million, down ¥60 million year on year.」
Although the rollout and expansion of WELMORE and MIVIOS progressed, they could not offset weak sales of existing high-end products and higher procurement costs caused by the weaker yen, resulting in deterioration in revenue and earnings in the housing equipment-related business. - FY2024WorsenedAnnual report
「For fitness-related products, the company proactively launched attractively priced new products, including massage-related products such as the Body Shape Gun, and under the new MIVIOS brand. However, revenue declined as sales price increases and changes in consumer spending caused by rising consumer prices affected demand.」
Although the launch of new products and brands progressed, revenue in the housing equipment-related business declined 3.7% from the previous fiscal year due to sales price increases and changes in consumer spending caused by rising consumer prices. - FY2024-Q1AdvancedAnnual report
「For products such as aluminum lifting equipment, the company promoted face-to-face product marketing as exhibitions increased, resulting in expanded sales of work platforms and other products. Sales of fitness-related products also remained firm, supported by the proactive launch of attractively priced new products and the expansion of the new MIVIOS brand.」
Sales of housing equipment-related products remained firm, supported by face-to-face promotion at more exhibitions, the launch of attractively priced new products, and expansion of the new MIVIOS brand. - FY2023-Q2New product launches and the impact of price increasesAnnual report
「Fitness equipment was affected by sales price increases implemented in response to higher costs caused by the weaker yen, although new products prepared during the previous consolidated fiscal year were launched successively.」
While new fitness equipment products were launched, sales were affected by price revisions implemented in response to higher costs caused by the weaker yen. - FY2023-Q1Sales decline due to lockdowns in ChinaAnnual report
「Sales of products such as aluminum ladders and stepladders remained firm for mass retailers, as did sales of subsidiary products such as work platforms and aluminum bridges. However, sales of fitness equipment could not be increased because the launch of new products was delayed due to the impact of city lockdowns and other measures in China.」
In addition to the decline following the end of stay-at-home demand, city lockdowns and other measures in China delayed the launch of new fitness equipment products, resulting in a situation in which sales could not be increased. - FY2022Confirmation of the full-year decline from the reversalAnnual report
「The fitness business recorded record-high results in the previous fiscal year due to stay-at-home demand during the COVID-19 pandemic, but sales of home fitness equipment declined significantly partly because of the resulting reversal.」
The full-year decline in home fitness equipment sales caused by the peak-out of stay-at-home demand was confirmed and became a factor behind the decline in revenue in the housing equipment-related business. - FY2022-Q3Deepening decline from the reversalAnnual report
「The fitness business recorded record-high results in the previous fiscal year during the COVID-19 pandemic, but sales of home fitness equipment declined significantly as stay-at-home demand peaked.」
The decline in home fitness equipment sales became significant as stay-at-home demand peaked. - FY2022-Q2Continuation of the negative impact from the reversalAnnual report
「However, fitness equipment, which recorded record-high results in the same period of the previous year amid stay-at-home demand, saw sales decline as that effect reversed.」
The decline in fitness equipment sales caused by the reversal of the previous year's stay-at-home demand continued through the cumulative second quarter. - FY2022-Q1End of stay-at-home demandAnnual report
「Although products such as aluminum ladders and stepladders remained firm, fitness equipment, which had benefited strongly from stay-at-home demand in the same period of the previous year, saw sales decline as that effect reversed.」
Fitness equipment sales declined as the strong stay-at-home demand of the same period of the previous year reversed, reducing revenue in the housing equipment-related business by 12.5% year on year. - FY2021RestatedAnnual report
「Strong sales continued throughout the fiscal year due to stay-at-home demand driven by concerns about infection.」
Strong full-year sales of aluminum ladders, stepladders and fitness equipment continued, driven by stay-at-home demand. - FY2021-Q3RestatedAnnual report
「Fitness equipment continued to perform strongly as stay-at-home demand driven by concerns about infection persisted.」
Stay-at-home demand driven by concerns about infection continued, and strong fitness equipment sales persisted. - FY2021-Q2First statedAnnual report
「Restrictions on going out and the spread of working from home during the state of emergency drove demand for at-home consumption. Sales of fitness equipment such as electric treadmills and exercise bikes were strong, reaching a monthly sales record, while sales of aluminum ladders and stepladders to mass retailers such as home-improvement stores increased as DIY demand grew during the stay-at-home period.」
At-home consumption and DIY demand arising from restrictions on going out and the spread of working from home increased sales of fitness equipment, aluminum ladders and stepladders.