Increase in ARPU
First written in FY2023. 2 of 5 entries say "Advanced", first in FY2024-Q3. Latest entry: FY2026.
0 other companies' latest entry also says "Restated".
- FY2026RestatedAnnual report
「By adding new features, improving UI/UX, adding new content including films, television dramas and anime, and adding explanatory lecture videos by professional coaches, the company aims to increase the value of abceed as a learning platform and raise average revenue per user, primarily through the Pro plan.」
The company reaffirmed its policy of seeking higher average revenue per user, primarily through the Pro plan, by enhancing value through new features, content and lecture videos. - FY2025AdvancedAnnual report
「Although the company raised the price of the Pro plan by approximately 20% in March 2024, it recognizes that there remains sufficient room for further price increases because some English-learning apps are still priced above abceed. As the value of abceed as a learning platform increases, the company will also seek to raise average revenue per user through price increases for paid plans. It also plans to gradually raise prices for the film and English conversation plans, launched as lower-priced plans in March 2025, as paid subscribers grow, which it expects to contribute to revenue growth over the medium to long term.」
The effect of the approximately 20% Pro plan price increase on higher average revenue per user was reflected in revenue growth for FY2025. The company also indicated a policy of raising prices for the film and English conversation plans in the future. - FY2024RestatedAnnual report
「Although the company raised the price of the Pro plan by approximately 20% in March 2024, it recognizes that there remains sufficient room for further price increases because some English-learning apps are still priced above abceed. As the value of abceed as a learning platform increases, the company will also seek to raise average revenue per user through price increases for paid plans.」
The company reaffirmed its policy of seeking higher average revenue per user through the approximately 20% price increase implemented in March and through further value-driven price increases. - FY2024-Q3AdvancedAnnual report
「Regarding the Pro plan price revision under consideration through the current quarter, the company implemented an approximately 20% price increase from March 2024, which it expects to contribute to higher average revenue per user from the following quarter onward.」
The company implemented an approximately 20% price increase for the Pro plan from March 2024, following the consideration stage. The impact on average revenue per user is expected from the following quarter onward. - FY2023First statedAnnual report
「By expanding its school platform, the company expects sales of relatively high-priced coaching services to grow alongside paid plans for abceed, contributing to an increase in average revenue per user.」
The measures include coaching, additional features, UI/UX improvements, new content, lecture videos and future price increases for paid plans.