Increasing Customer Satisfaction and Expanding Sales Through Continuous Improvement of Existing Services
First written in FY2022. 10 of 19 entries say "Advanced", first in FY2026-H1. Latest entry: 2026-09-29.
3 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「The Company will make focused investments in developing AI-powered functions for its existing products and drive the steady expansion of its earnings base. In particular, the “Backlog AI Assistant,” an AI feature supporting operations that was officially launched in March 2026, has attracted strong interest from existing customers following its highly positive evaluation during the beta phase, and the Company is now actively pursuing broader sales of the paid option.」
The Backlog AI Assistant progressed from beta to its official launch in March 2026 and has advanced to the stage of expanding sales of the paid option in response to interest from existing customers. - FY2026-H1AdvancedAnnual report
「For Backlog, which marked its 20th anniversary since service launch in June 2025, the Company began offering a beta version of the new generative AI feature “Backlog AI Assistant” and is preparing for general availability based on feedback from monitors. In addition, it continues to work on the ongoing evolution of the customer experience, including expanding and enhancing the functionality of each product.」
The Company reports concrete progress, including the launch of the Backlog AI Assistant beta and preparations for general availability based on monitor feedback. It continues to expand and enhance the functionality of each product. - FY2024RestatedAnnual report
「The Group believes it is important to improve customer satisfaction by incorporating customer feedback and continuously developing and enhancing its services after their market launch. Accordingly, while maintaining a balance with LTV/CAC (Note), it will continue working to increase service awareness and expand sales through public relations, advertising, and the revitalization of user communities. LTV/CAC was 8.7x for the fiscal year ended March 2024.」
The Company continues to expand sales through development and enhancement based on customer feedback, public relations and advertising, and user communities. - FY2024-Q3RestatedAnnual report
「While aggressive marketing investment increased costs, the amount of software and software under development capitalized increased in connection with progress in developing Backlog.」
The Company reaffirms that it continues to invest in aggressive marketing and develop Backlog. - FY2024-Q2RestatedAnnual report
「While aggressive marketing investment increased costs, the amount of software and software under development capitalized increased in connection with progress in developing Backlog.」
The Company reaffirms that it continues to invest in aggressive marketing and develop Backlog. - FY2024-Q1RestatedAnnual report
「While aggressive marketing investment increased costs, the amount of software and software under development capitalized increased in connection with progress in developing Backlog.」
The Company reaffirms its continued investment in aggressive marketing. - FY2023RestatedAnnual report
「The Company believes it is important to improve customer satisfaction by incorporating customer feedback and continuously developing and enhancing its services. Accordingly, while maintaining a balance with LTV/CAC, it will continue working to increase service awareness and expand sales through public relations, advertising, and the revitalization of user communities.」
The Company continues to expand sales through development and enhancement based on customer feedback, public relations and advertising, and user communities. LTV/CAC was 9.8x for the fiscal year ended March 2023. - FY2023-Q3RestatedAnnual report
「In addition to higher personnel expenses from continued efforts to strengthen recruitment and higher communications expenses, including server costs, resulting from the yen’s depreciation, costs increased due to one-off expenses related to the Company’s new listing on the Tokyo Stock Exchange Growth Market, including the associated public offering and secondary offering. At the same time, the Company implemented cost reductions, including restraining non-urgent outsourced work and improving the efficiency of advertising expenditure.」
The Company reaffirms that it continues to invest in recruitment and advertising while restraining non-urgent outsourcing and improving the efficiency of advertising expenditure. - FY2023-Q2RestatedAnnual report
「In addition to higher personnel expenses from continued efforts to strengthen recruitment, costs increased due to higher communications expenses, including server costs, resulting from the yen’s depreciation, as well as one-off expenses related to the Company’s new listing on the Tokyo Stock Exchange Growth Market, including the associated public offering and secondary offering. At the same time, the Company implemented cost reductions, including restraining non-urgent outsourced work.」
The Company reaffirms its continued investment in recruitment and aggressive marketing. - FY2023-Q1RestatedAnnual report
「In addition to higher personnel expenses from continued efforts to strengthen recruitment and higher advertising expenses from aggressive marketing investment, costs increased due to higher server expenses resulting from the yen’s depreciation and one-off expenses related to the Company’s new listing on the Tokyo Stock Exchange Growth Market during the first quarter of the fiscal year, including the associated public offering and secondary offering. At the same time, the Company implemented cost reductions, including restraining non-urgent outsourced work.」
The Company continued to invest in recruitment and aggressive marketing. - FY2022First statedAnnual report
「The Company believes it is important to improve customer satisfaction by incorporating customer feedback and continuously developing and enhancing its services. Accordingly, while maintaining a balance with LTV/CAC, it will continue working to increase service awareness and expand sales through public relations, advertising, and the revitalization of user communities.」
Measures to increase customer satisfaction and sales by combining development and enhancement, public relations, advertising, and user communities. LTV/CAC was 14.6x for the fiscal year ended March 2022.