Advertising operations leveraging real estate data and expertise
First written in FY2022. 12 of 15 entries say "Advanced", first in FY2023. Latest entry: 2026-10-15.
No other company in this theme has enough history to compare yet.
- FY2027-H1AdvancedAnnual report
「In the digital marketing area, which supports customer acquisition for condominium sales, sales of advertising through Web advertising operations and collaboration with real estate media companies expanded steadily and performed well, growing further from the first quarter.」
The company explained that, in addition to Web advertising operations, it is developing advertising sales through collaboration with real estate media companies, which grew further from the first quarter. - 2026-07-15AdvancedEarnings presentation
「マンション購入のリアルな検討者が集まる3大サイト(「マンションコミュニティ」「スムログ」「スムラボ」）のスレッド閲覧履歴を基盤に広告配信を設計。」
マンションコミュニティ等の閲覧履歴を活用したリターゲティング広告の具体的な設計を示している。 - FY2026AdvancedAnnual report
「The Company newly established a dedicated planning team in its digital marketing business. This will standardize high-quality proposals incorporating the latest knowledge and data, replacing the previous person-dependent approach.」
A dedicated planning team was established to standardize proposal quality. - FY2026-H1AdvancedAnnual report
「Transaction volume for listing and CGM advertising has grown steadily in the digital marketing business, a priority area, and is an important factor supporting the Company’s overall performance.」
The Company explains that growth in listing and CGM advertising transaction volume is supporting overall performance. - FY2025AdvancedAnnual report
「In the digital marketing business, revenue increased 16.0% year on year, reflecting steady growth in listing-advertising transaction volume from deeper engagement with existing customers and in CGM advertising, where the Company has strengthened its efforts.」
Revenue in the digital marketing business increased 16.0% year on year through deeper engagement with existing customers and stronger CGM advertising. - FY2024-Q3RestatedAnnual report
「In the digital marketing business, the Company expanded its social media advertising offering in response to customer requests and promoted the launch of a new service using condominium review forums as a new online advertising medium.」
The Company continues to expand social media advertising and promote a new service using condominium review forums as a new online advertising medium. - FY2024-Q2RestatedAnnual report
「In the digital marketing business, the Company expanded its social media advertising offering in response to customer requests and focused on launching services using new online advertising media.」
The Company continues to expand social media advertising in response to customer needs and launch services using new online advertising media. - FY2024-Q1AdvancedAnnual report
「In the digital marketing business, the Company expanded its handling of social media advertising, including LINE and TikTok advertising in addition to Facebook and YouTube advertising, and worked to strengthen its proposal capabilities by offering new products such as property-introduction video production.」
The Company expanded its social media advertising offering to LINE and TikTok and worked on offering property-introduction video production as a new product. - FY2023AdvancedAnnual report
「In the digital marketing business, revenue increased 3.3% year on year as order volume increased through deeper engagement with existing customers and gross margin improved through the in-house operation of advertising.」
The Company explains that bringing advertising operations in-house, together with deeper engagement with existing customers, increased revenue and improved the gross margin of the digital marketing business. - FY2022First statedAnnual report
「The Company uses its marketing expertise for condominium sales businesses and its proprietary real estate database to operate internet advertising, analyze access data, provide creative materials such as banners and landing pages, and produce property websites.」
The Company uses real estate data and industry expertise for advertising operations, access analysis, creative production and property website development.