Contents of this document
- Increase in gross profit from higher sales and other factors+¥38 million
- Increase in promotional expenses△¥11 million
- Increase in recruitment and training expenses−¥3 million
- Increase in logistics costs−¥2 million
- Reduction in advertising expenses+¥21 million
- Reduction in personnel expenses+¥8 million
- Decrease in depreciation and amortization+¥2 million
- Decrease in outsourced service fees+¥2 million
- Other+¥1 million
- Introduction of one-minute touch-ups
- Support for introducing Mite Photo in salons
- Addition of a skin-diagnosis history feature to the My Page on Adjuvan Link
- Integration of CRM and BI
- Distribution of hair-color recipes through the Miteppli app
- Launch of new products and sales support
- Enhanced salon touch-up services through collaboration with makeup artists
- Skincare revenue growth rate23.3 %Year on year against the same period last yearIncreased
- Haircare revenue growth rate5.5 %Year on year against the same period last yearIncreased
- Other revenue growth rate-73 %Year on year against the same period last yearDecreased
- Skincare revenue mix37.7 %
- Haircare revenue mix61.7 %
- Other revenue mix0.6 %
- Salon-use cosmetics market size (2024)¥2,047 million
- Haircare market mix90.1 %
- Skincare market mix6.2 %
- Makeup market mix2.6 %
- Body care market mix1.1 %
- Number of domestic cosmetics manufacturers (fiscal 2019)3,871 companies
- Number of domestic cosmetics manufacturers (fiscal 2024)4,324 companies
- Salon-use cosmetics market compared with 2010134 %
| Item | Details |
|---|---|
| Document type | Earnings presentation |
| Fiscal Period Covered | First quarter of the fiscal year ending March 2027 |
| Net Sales | ¥1,051 million (YoY +9.7%) |
| Operating profit | ¥46 million |
| Ordinary income | ¥51 million |
| Net income | ¥61 million |
| Gross Profit Margin | Rate 67.9% / Year-on-year change (points) Down 2.5 percentage points from 70.4% in the same period of the previous year |
| Operating profit margin | Rate 4.4% / Year-on-year change (points) Improved by 5.5 percentage points from −1.1% in the same period of the previous year |
| Selling, general and administrative expenses | ¥667 million |
| Results for the three months of the current quarter | Net Sales ¥1,051 million / Gross profit ¥713 million / Selling, general and administrative expenses ¥667 million / Operating profit ¥46 million / Ordinary income ¥51 million / Profit attributable to owners of parent for the quarter ¥61 million |
| Full-year earnings forecast | Net Sales ¥4,052 million / Gross profit ¥2,647 million / Selling, general and administrative expenses ¥2,596 million / Operating profit ¥50 million / Ordinary income ¥52 million / Profit attributable to owners of the parent ¥24 million |
| Progress against full-year forecast | Net Sales 25.9% / Gross profit 26.9% / Selling, general and administrative expenses 25.7% / Operating profit (loss) 90.5% / Ordinary profit or loss 98.4% / Quarterly profit attributable to owners of the parent 247.8% |
| Self-assessment against the plan | Full-year plan maintained. Aim to achieve the full-year plan |
| Breakdown of Factors Affecting the Change | Factors Increase in gross profit from higher sales and other factors / Amount +¥38 million, Factors Increase in promotional expenses / Amount △¥11 million, Factors Increase in recruitment and training expenses / Amount −¥3 million, Factors Increase in logistics costs / Amount −¥2 million, Factors Reduction in advertising expenses / Amount +¥21 million, Factors Reduction in personnel expenses / Amount +¥8 million, Factors Decrease in depreciation and amortization / Amount +¥2 million, Factors Decrease in outsourced service fees / Amount +¥2 million, Factors Other / Amount +¥1 million |
| Key KPIs | Indicator name Skincare revenue growth rate / Value 23.3 % / Year on year against the same period last year Increased, Indicator name Haircare revenue growth rate / Value 5.5 % / Year on year against the same period last year Increased, Indicator name Other revenue growth rate / Value -73 % / Year on year against the same period last year Decreased, Indicator name Skincare revenue mix / Value 37.7 % / Year on year against the same period last year Not disclosed, Indicator name Haircare revenue mix / Value 61.7 % / Year on year against the same period last year Not disclosed, Indicator name Other revenue mix / Value 0.6 % / Year on year against the same period last year Not disclosed |
| Market Size / Share | Item Salon-use cosmetics market size (2024) / Value ¥2,047 million, Item Haircare market mix / Value 90.1 %, Item Skincare market mix / Value 6.2 %, Item Makeup market mix / Value 2.6 %, Item Body care market mix / Value 1.1 %, Item Number of domestic cosmetics manufacturers (fiscal 2019) / Value 3,871 companies, Item Number of domestic cosmetics manufacturers (fiscal 2024) / Value 4,324 companies, Item Salon-use cosmetics market compared with 2010 / Value 134 % |
| New initiatives | Introduction of one-minute touch-ups, Support for introducing Mite Photo in salons, Addition of a skin-diagnosis history feature to the My Page on Adjuvan Link, Integration of CRM and BI, Distribution of hair-color recipes through the Miteppli app, Launch of new products and sales support, Enhanced salon touch-up services through collaboration with makeup artists |
Items this document does not state (14)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Revenue increased due to expanded sales of priority products through salon invitation events, the launch of new products, and enhanced touch-up services through collaboration with artists. In addition to the resulting increase in gross profit, reductions in selling, general and administrative expenses, including advertising and personnel expenses, contributed to the increase in operating profit.