Announced details
Applications and administration related to employee onboarding and offboarding, operations spanning multiple departments including human resources, general affairs and accounting, and company-wide business process transformation
Up to 17 types of onboarding and offboarding applications were consolidated into one. Verification time was significantly reduced. Input errors, administrative workload, missed applications and omissions in completed forms all decreased significantly.
サントリーパブリシティサービス began full-scale company-wide use in December 2025.
サントリーパブリシティサービス is a customer that has implemented and uses SmartDB from ドリーム・アーツ. ドリーム・アーツ provides implementation support. Capital and personnel relationships: Not disclosed.
Head office: Koto-ku, Tokyo; President and Representative Director: Furukabu Akiko (古株昭子). The company operates businesses nationwide including corporate and cultural facility management, consulting, talent development and brand marketing. Other attributes: Not disclosed.
The impact on consolidated results is immaterial. If an event occurs that requires a revision to the earnings forecast, it will be announced promptly.
The company does not address Contract Value / Offering price.
Techno System Research, “2024 SaaS Workflow Market Manufacturer Share Survey”
| Item | Details |
|---|---|
| Names of Products / Services Covered | SmartDB® (SmartDB) |
| Counterparty | サントリーパブリシティサービス株式会社 |
| Counterparty overview | Head office: Koto-ku, Tokyo; President and Representative Director: Furukabu Akiko (古株昭子). The company operates businesses nationwide including corporate and cultural facility management, consulting, talent development and brand marketing. Other attributes: Not disclosed. |
| Relationship with the Company | サントリーパブリシティサービス is a customer that has implemented and uses SmartDB from ドリーム・アーツ. ドリーム・アーツ provides implementation support. Capital and personnel relationships: Not disclosed. |
| Launch date | Full-scale company-wide use began in December 2025 (actual results) |
| Applicable area | Applications and administration related to employee onboarding and offboarding, operations spanning multiple departments including human resources, general affairs and accounting, and company-wide business process transformation |
| Quantitative Effects | Up to 17 types of onboarding and offboarding applications were consolidated into one. Verification time was significantly reduced. Input errors, administrative workload, missed applications and omissions in completed forms all decreased significantly. |
| Usage history | サントリーパブリシティサービス began full-scale company-wide use in December 2025. |
| Impact on Business Performance | The impact on consolidated results is immaterial. If an event occurs that requires a revision to the earnings forecast, it will be announced promptly. |
| Source | Techno System Research, “2024 SaaS Workflow Market Manufacturer Share Survey” |
Items this document does not state (8)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Against a backdrop of increasingly complex operations and the burden of onboarding and offboarding procedures spanning multiple departments, including human resources, general affairs and accounting, サントリーパブリシティサービス is working to standardize business processes and create an environment in which all employees can engage in digital transformation. SmartDB was selected for its flexible access controls, compatibility with the existing human resources system (COMPANY), suitability for in-house development and successful track record in similar operations.