Service Adoption and Expansion of the Domestic Customer Base
First written in FY2016. 20 of 26 entries say "Advanced", first in FY2017-Q1. Latest entry: 2026-10-15.
44 other companies' latest entry also says "Advanced".
- FY2026-H1RestatedAnnual report
「New users continued to increase steadily for Money Forward Cloud, a cloud solution that improves back-office efficiency.」
The company continued to explain the increase in new users in the Business segment. - FY2025AdvancedAnnual report
「The total number of businesses paying to use Money Forward Cloud reached 441,707.」
The number of paying businesses increased from 372,309 in the fiscal year ended November 2024 to 441,707, indicating broader adoption among corporations and sole proprietors. - FY2024AdvancedAnnual report
「In Money Forward Cloud, new users increased steadily as the company continued to strengthen its sales and implementation support structure for large accounting and other professional firms, bringing the net increase in corporate customers to a record high.」
The company strengthened its sales and implementation support structure for large accounting and other professional firms, bringing the net increase in corporate customers to a record high. - FY2024-Q2AdvancedAnnual report
「In the Business domain, new users increased steadily as the company continued to strengthen its sales and implementation support structure for large accounting and other professional firms for Money Forward Cloud, a cloud solution that improves back-office efficiency.」
The company continued to strengthen its sales and implementation support structure for large accounting and other professional firms, contributing to an increase in new users. - FY2023AdvancedAnnual report
「Paying customers (customer count): Corporations 149,168; sole proprietors 152,065; total 301,233」
The number of paying customers in the Business domain increased to 301,233 from 235,798 in the previous period, demonstrating tangible progress in service adoption. - FY2023-Q3AdvancedAnnual report
「In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 6) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 510,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers to Money Forward ME increased from 490,000 to 510,000. The Business domain also reported growth in customer numbers and ARPA. - FY2023-Q2AdvancedAnnual report
「In the Business domain, the Group strengthened web marketing, including SEO for products serving businesses, and enhanced its sales and implementation support structure for large professional-services firms for Money Forward Cloud, a cloud solution that improves back-office operating efficiency. As a result, the number of new users increased steadily. In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 6) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 490,000, and premium subscription revenue remained on a steady trend.」
In addition to the increase in new users resulting from stronger marketing and implementation support for businesses, the number of premium subscribers to Money Forward ME increased from 460,000 to 490,000. - FY2023-Q1AdvancedAnnual report
「In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 5) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 460,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers to Money Forward ME increased from more than 400,000 in the previous fiscal year to 460,000. - FY2022AdvancedAnnual report
「In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 4) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 400,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers to Money Forward ME increased from 398,000 to more than 400,000. - FY2022-Q3AdvancedAnnual report
「In the Business domain, the Group strengthened web marketing, including SEO, particularly for products serving businesses, and online customer acquisition initiatives such as webinars for Money Forward Cloud, a cloud solution that improves back-office operating efficiency. As a result, both new users and ARPA (Note 3) increased steadily.」
The Group strengthened web marketing and online customer acquisition initiatives for products serving businesses, resulting in increases in new users and ARPA. - FY2022-Q2AdvancedAnnual report
「In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 3) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 387,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers increased from 360,000 to 387,000. - FY2022-Q1AdvancedAnnual report
「In the Business domain, the Group strengthened web marketing, including SEO, and online customer acquisition initiatives such as webinars for Money Forward Cloud, a cloud solution that improves back-office operating efficiency. As a result, the number of new users increased steadily.」
The number of paying customers in the Business domain reached 201,669 at the end of the first quarter of the fiscal year ending November 2022, indicating progress in service adoption. - FY2021AdvancedAnnual report
「The number of premium subscribers to Money Forward ME exceeded 360,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers increased from 330,000 to 360,000. - FY2021-Q3RestatedAnnual report
「In the Home domain, premium subscription revenue from Money Forward ME, a PFM (Note 3) service that automatically retrieves and categorizes financial institution data from online banking and other sources, remained on a steady trend.」
Premium subscription revenue from the PFM service remained on a steady trend, and progress in service adoption and monetization continued. No specific user figure was provided. - FY2021-Q2AdvancedAnnual report
「In the Home domain, the number of premium subscribers to Money Forward ME, a PFM (Note 3) service that automatically retrieves and categorizes financial institution data from online banking and other sources, exceeded 330,000, and premium subscription revenue remained on a steady trend.」
The number of premium subscribers increased from 300,000 to 330,000. - FY2021-Q1AdvancedAnnual report
「The number of premium subscribers exceeded 300,000, and premium subscription revenue remained on a steady trend.」
Specific adoption results were presented for Money Forward ME: the number of premium subscribers exceeded 300,000. - FY2020-Q2AdvancedAnnual report
「In the Money Forward Home domain, the Group aired television commercials for Money Forward ME, a PFM (Note 3) service that automatically retrieves and categorizes financial institution data from online banking and other sources. It focused on promoting the service to new and dormant users and raising brand awareness. As a result, the number of users exceeded 10 million, and premium subscription revenue remained on a steady trend.」
The number of Money Forward ME users exceeded 10 million, representing further growth from the previously reported adoption figures. - FY2020-Q1RestatedAnnual report
「In the Money Forward Home domain, the Group aired television commercials for Money Forward ME, a PFM (Note 3) service that automatically retrieves and categorizes financial institution data from online banking and other sources. It focused on promoting the service to new and dormant users and raising brand awareness, and the number of users remained on a steady trend.」
The policy of expanding the user base through television commercials, outreach to new and dormant users, and increased brand awareness continues. - FY2019-Q1RestatedAnnual report
「In the Money Forward Home domain, the Group aired television commercials for Money Forward ME, a PFM (Note 2) service that automatically retrieves and categorizes financial institution data from online banking and other sources. It focused on promoting the service to new and dormant users and raising brand awareness, and the number of users remained on a steady trend.」
The policy of expanding the user base through television commercials, outreach to new and dormant users, and increased brand awareness continues. No specific user figure was provided. - FY2017AdvancedAnnual report
「As a result, the number of users of Money Forward, the automated household accounting and asset management service, reached 5.5 million as of the end of September 2017, while the number of certified MF Cloud members who promote the service to their clients grew to 2,700 as of the end of October 2017.」
New adoption results were presented: 5.5 million PFM users and 2,700 certified MF Cloud members. - FY2017-Q3RestatedAnnual report
「For the MF Cloud series, the Group continues to focus on increasing the number of supported financial services, API integrations with internet banking for businesses, and expanding functions for tasks such as payroll and expense reimbursement, while strengthening sales to accounting firms.」
Initiatives to drive service adoption through expanded functionality, API integrations and stronger sales to accounting firms continue. - FY2017-Q2AdvancedAnnual report
「For Money Forward, the Group continued to focus on improving usability, including increasing API integrations with financial services, and conducted promotional activities, including television commercials, from December 2016. As a result, the number of users exceeded 5 million as of the end of May 2017. For the MF Cloud series, the Group also focused on increasing the number of supported financial services, API integrations with internet banking for businesses, and expanding functions for tasks such as payroll and expense reimbursement, while strengthening sales to accounting firms by opening branches nationwide. As a result, the number of certified MF Cloud members grew to 2,200 as of the end of May 2017.」
PFM users reached 5 million and certified MF Cloud members reached 2,200, demonstrating expanded service adoption. - FY2017-Q1AdvancedAnnual report
「For Money Forward, the Group focused on improving usability, including increasing the number of integrations with financial services and releasing new features such as Money Forward Official Accounts, which allow users to easily check information on the financial institutions where they hold accounts within the app. More than 30 financial institutions had adopted the service as of the end of February 2017. The number of users exceeded 4.5 million as of the end of February 2017. For the MF Cloud series, the Group also focused on increasing the number of supported financial services and expanding functions for tasks such as payroll and My Number management, while strengthening sales to accounting firms by opening branches nationwide and raising awareness through promotional initiatives. As a result, the number of accounting firms using the services grew to 2,000 nationwide as of the end of February 2017.」
Specific adoption results were presented: 4.5 million PFM users, more than 30 financial institutions using the service, and 2,000 accounting firm locations. - FY2016First statedAnnual report
「Going forward, we will work to raise awareness of our services through sales and public relations activities and actively expand our domestic customer base.」
The company indicated that the penetration rate remains insufficient relative to the potential market and aims to expand its customer base through sales and public relations activities.