Increasing Awareness through SEO, Advertising, Word of Mouth and Owned Media
First written in FY2017-Q2. 16 of 28 entries say "Advanced", first in FY2018-Q1. Latest entry: 2026-08-14.
44 other companies' latest entry also says "Advanced".
- FY2026-H1RestatedAnnual report
「For "飲食店ドットコム," the number of registered users continued to increase steadily, reaching 328,591 as of the end of September 2025, up 7.4% year on year, as activity related to new restaurant openings, renovations and business-format changes remained firm.」
The expansion of 飲食店ドットコム's user base continues, but no new specific changes to the awareness-building initiatives themselves are described. - FY2024RestatedAnnual report
「In addition to rebranding 飲食店ドットコム as a whole, the company continues to aim to acquire users and businesses across a broader range of segments by investing not only in expanding site content and enhancing functionality, but also in actively developing owned media and in web marketing.」
It continues to improve awareness and customer-acquisition capabilities through rebranding, expanded content and functionality, owned media and web marketing. - FY2024-Q2AdvancedAnnual report
「For "飲食店ドットコム," the number of registered users continued to increase steadily, reaching 278,348 as of the end of September 2023, up 10.9% year on year, as activity related to new restaurant openings, renovations and business-format changes remained firm. In recruitment advertising, hiring activity in the restaurant industry remained strong, and revenue increased as a result of continuous site improvements, the acquisition of new customers through both direct sales and agency channels, and efforts to encourage existing customers to reuse the service.」
It implemented continuous site improvements, new-customer acquisition through direct sales and agency channels, and efforts to encourage existing customers to reuse the service, and reported 278,348 registered users and higher recruitment advertising revenue. - FY2024-Q1AdvancedAnnual report
「In recruitment advertising, hiring activity in the restaurant industry remained strong, and revenue increased as a result of continuous site improvements, the acquisition of new customers through both direct sales and agency channels, and efforts to encourage existing customers to reuse the service.」
It implemented continuous site improvements, new-customer acquisition through both direct sales and agency channels, and efforts to encourage existing customers to reuse the service as specific customer-acquisition and sales initiatives, resulting in higher recruitment advertising revenue. - FY2023AdvancedAnnual report
「Completed the renewal of its core service brands」
It reported the specific progress of completing the renewal of its core service brands. It also continues to invest in content, owned media and web marketing to improve awareness. - FY2023-Q3AdvancedAnnual report
「For "飲食店ドットコム," the number of registered users continued to increase steadily, reaching 257,359 as of the end of December 2022, up 12.8% year on year, as activity related to new restaurant openings, renovations and business-format changes continued to recover from the first half. In recruitment advertising, hiring activity in the restaurant industry accelerated as economic activity picked up, and revenue also increased as a result of efforts to acquire new customers and encourage existing customers to reuse the service.」
In addition to the increase in registered users, it reported the acquisition of new customers and efforts to encourage existing customers to reuse the service, demonstrating the specific progress of higher recruitment advertising revenue. - FY2023-Q2AdvancedAnnual report
「For "飲食店.COM," the number of registered users continued to increase steadily, reaching 251,014 as of the end of September 2022, up 13.7% year on year, as activity related to new restaurant openings, renovations and business-format changes continued to recover from the first quarter. In recruitment advertising, although the renewed spread of COVID-19 in summer raised concerns about its impact on hiring activity in the restaurant industry, revenue increased as a result of efforts to acquire new customers and encourage existing customers to reuse the service.」
In addition to conventional awareness-building initiatives, the company acquired new customers and encouraged existing customers to reuse the service, resulting in higher recruitment advertising revenue. - FY2023-Q1RestatedAnnual report
「Under these business conditions, the Group pursued its business based on two management policies under the vision of “Spreading the happiness born of diverse dining experiences throughout Japan and across the world”: steadily executing the first year of the new medium-term management plan and promoting rebranding.」
It continues to promote the "rebranding of 飲食店.COM as a whole" as an item in its management policy. - FY2022AdvancedAnnual report
「In addition to rebranding 飲食店.COM as a whole, the group continues to aim to acquire users and businesses across a broader range of segments by investing not only in expanding site content and enhancing functionality, but also in actively developing owned media and in web marketing.」
In addition to its existing content, owned media and web marketing, it describes the "rebranding of 飲食店.COM as a whole" as a specific initiative. - FY2021RestatedAnnual report
「The group aims to acquire users and businesses across a broader range of segments by investing not only in expanding site content and enhancing functionality, but also in actively developing owned media and in web marketing.」
It continues to improve awareness and customer acquisition through expanded content and functionality, owned media and web marketing. - FY2021-Q3RestatedAnnual report
「For "飲食店.COM," while continuing to curb advertising and promotional expenses as part of cost control, the company generated traffic through its owned media, including "Foodist Media,"」
It continued to curb advertising and promotional expenses while using traffic from Foodist Media to improve awareness and attract customers. - FY2021-Q2RestatedAnnual report
「For "飲食店.COM," while continuing to curb advertising and promotional expenses as part of cost control, the company generated traffic through its owned media, including "Foodist Media,"」
It continued to curb advertising and promotional expenses while leveraging traffic from owned media such as Foodist Media. - FY2021-Q1SoftenedAnnual report
「For "飲食店.COM," while substantially curbing advertising and promotional expenses as part of cost control, the company published information on measures to address the COVID-19 pandemic through its owned media, including "Foodist Media,"」
While substantially curbing advertising and promotional expenses, it published information on infection-control measures through its owned media, weakening initiatives to improve awareness through paid advertising. - FY2020-Q3AdvancedAnnual report
「For "飲食店.COM," the number of registered users continued to increase steadily, reaching 171,520 as of the end of December 2019, up 18.0% year on year, driven by improved awareness through proactive SEO measures, internet advertising, user word of mouth and owned media such as "Foodist Media."」
It continued initiatives to improve awareness through SEO, advertising, word of mouth and owned media, and reported progress in the form of 171,520 registered users as of the end of December 2019, up 18.0% year on year. - FY2020-Q2AdvancedAnnual report
「For "飲食店.COM," the number of users exceeded 160,000 in July 2019, driven by improved awareness through proactive SEO measures and internet advertising, as well as detailed reviews of the site's usability.」
It implemented SEO measures, internet advertising and a review of the site's usability, and reported the specific progress of the user base exceeding 160,000 in July 2019. - FY2020-Q1AdvancedAnnual report
「For "飲食店.COM," in addition to improving awareness through proactive SEO measures and internet advertising, the company is enhancing functions and expanding services for "求人＠飲食店.COM" and "PlaceOrders,"」
In addition to conventional SEO measures and internet advertising, it describes added functions and expanded services for "求人＠飲食店.COM" and "PlaceOrders" as specific initiatives to improve awareness. - FY2019-Q3AdvancedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media, the Company has launched 飲食店向けイベントナビ, a search site for events for restaurants, among other measures,」
In addition to conventional SEO, advertising, word of mouth and owned media, it describes the launch of the "Event Navi for Restaurants" service as a specific initiative. - FY2019-Q2AdvancedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media, the Company has renewed PlaceOrders, a food ingredient ordering tool, and launched property services in the Kyushu region, among other measures,」
In addition to its existing SEO, advertising, user review and owned media initiatives, the Company describes specific measures, including the renewal of the food ingredient ordering tool PlaceOrders and the launch of property services in the Kyushu region. - FY2019-Q1RestatedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media,」
The Company continues measures to improve awareness through SEO, advertising, user reviews and owned media. The launch of new services is recorded in a separate thread. - FY2018RestatedAnnual report
「The Group aims to acquire a broader range of users and businesses not only by expanding site content and enhancing functions, but also through the active development of owned media and other initiatives.」
The Group continues measures using content, functions and owned media to improve awareness and customer acquisition. - FY2018-Q3AdvancedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media, the Company has expanded its services in the Hokkaido and Tohoku regions, among other measures,」
In addition to its existing SEO, advertising, user review and owned media initiatives to improve awareness, the Company describes service expansion in the Hokkaido and Tohoku regions. - FY2018-Q2AdvancedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media, the Company has expanded its services in the Tokai region and launched services in the Kyushu region, among other measures,」
In addition to its existing SEO, advertising, user review and owned media initiatives, the Company describes service expansion in the Tokai region and service rollout in the Kyushu region. - FY2018-Q1AdvancedAnnual report
「For 飲食店.COM, in addition to improving awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media, the Company has expanded its services in the Tokai region and taken other measures,」
In addition to its existing measures using SEO, advertising, user reviews and owned media to improve awareness, the Company describes service expansion in the Tokai region. - FY2017RestatedAnnual report
「The Company aims to acquire a broader range of users and businesses not only by expanding site content and enhancing functions, but also through the active development of owned media and other initiatives.」
The Company continues to expand content and functions and actively develop owned media to improve awareness and customer acquisition. - FY2017-Q3RestatedAnnual report
「For 飲食店.COM, the Company has sought to improve awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media,」
The Company continues measures to improve awareness through SEO, advertising, user reviews and owned media. - FY2017-Q2First statedAnnual report
「For 飲食店.COM, the Company has sought to improve awareness through active SEO measures, internet advertising, user reviews and owned media, including Foodist Media,」
The Company identifies search optimization, advertising, user reviews and owned media as means of acquiring customers and users.