Price competition in the information services, travel and media markets
First written in FY2016. 2 of 5 entries say "Reframed", first in FY2018. Latest entry: FY2024.
Vixton moved to the "Worse" side of this theme in 2024, 5 years after the typical company in this theme (2019).
The whole theme swung hardest in 2026: 36 of 86 companies on the "Worse" side.
2 other companies' latest entry also says "Reframed".
- FY2024ReframedAnnual report
「In recent years, price competition in the cosmetics, beauty and wellness business has become severe because advances in IT have made it easy to compare prices for the same products.」
The scope of the price competition risk has been reorganized from the previous reference to the mail-order business to the current cosmetics, beauty and wellness business segment. - FY2021RestatedAnnual report
「In recent years, price competition in the mail-order business has become severe because advances in IT have made it easy to compare prices for the same products. Although the company strives to provide high-value-added services, changes in the market environment beyond expectations or downward pressure on prices could affect business performance.」
The company continues to disclose the risk of easier price comparisons and downward pressure on prices in the mail-order business. - FY2019RestatedAnnual report
「In recent years, price competition in the mail-order business has become severe because advances in IT have made it easy to compare prices for the same products. Although the company strives to provide high-value-added services, changes in the market environment beyond expectations or downward pressure on prices could affect business performance.」
The company continues to disclose the risk of price competition in the mail-order business arising from easier price comparisons and downward pressure on prices. - FY2018ReframedAnnual report
「In recent years, price competition in the mail-order business has become severe because advances in IT have made it easy to compare prices for the same products.」
The scope of the price competition risk has been narrowed from the previous description, which included the information services, travel and media businesses, to the mail-order business. - FY2016First statedAnnual report
「Price competition in the information services industry has become severe as companies whose business models are based on providing services free of charge have entered the market. In the travel and media businesses as well, price competition has become severe because advances in IT have made it easy to compare prices for the same products.」
The company states that multiple businesses face downward pressure on prices from price comparisons and the entry of free-service providers.