Agreements reached under this partnership
Capital and Business Alliance- 1
Use of operating experience gained through live-commerce sales, including on TikTok Shop
- 2
Provision of expertise accumulated through TikTok Shop operations in product sourcing, sales-funnel design and streaming-based sales
- 3
Use of operational expertise to promote sales and generate recurring revenue by combining live streaming with short-form videos
- 4
Development of merchandise by leveraging contacts with reused-goods businesses, companies holding inventory and B2B distribution networks
- 5
Selection of potential products for sale, including reused goods, pre-owned branded goods and inventory liquidation merchandise
- 6
Development of pricing and sales policies using product data and market-price data
- 7
TikTok Shop operating support
- 8
Provision of live-streaming design and streaming operations
- 9
Provision of expertise in content direction and planning
- 10
Creator development and engagement, and live-commerce sales support
- 11
Provision of streaming environments, including CREOK LAB, and live-commerce operating expertise
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
This indicates whether the companies will do more than work together, such as holding each other’s shares or seconding personnel (capital and business alliance).
| Item | Details |
|---|---|
| Name of alliance partner | CREOK Co., Ltd. |
| Alliance partner's business activities | TikTok Shop operating support / live-commerce studio operation / creator development / streaming marketing support |
| Alliance partner's location | Koto-ku, Tokyo |
| Alliance partner's capital | ¥100 million, including capital reserves |
| Type of alliance | Capital and Business Alliance |
| Details of the alliance | Use of operating experience gained through live-commerce sales, including on TikTok Shop, Provision of expertise accumulated through TikTok Shop operations in product sourcing, sales-funnel design and streaming-based sales, Use of operational expertise to promote sales and generate recurring revenue by combining live streaming with short-form videos, Development of merchandise by leveraging contacts with reused-goods businesses, companies holding inventory and B2B distribution networks, Selection of potential products for sale, including reused goods, pre-owned branded goods and inventory liquidation merchandise, Development of pricing and sales policies using product data and market-price data, TikTok Shop operating support, Provision of live-streaming design and streaming operations, Provision of expertise in content direction and planning, Creator development and engagement, and live-commerce sales support, Provision of streaming environments, including CREOK LAB, and live-commerce operating expertise |
| Acquisition price | The investment amount is not disclosed |
| Alliance start date | The disclosure dated 1 July 2026 states that the capital and business alliance will begin, but the specific start date is Not disclosed |
Items this document does not state (15)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.To combine the track records and expertise the two companies have developed in the TikTok Shop and live-commerce fields with Aucfan's knowledge, product data and market-price data relating to reused goods, and CREOK's expertise in streaming, content production and creator engagement.