Komori
Business alliance3377BIKE O & COMPANY Ltd.Trading & Wholesale

RIDE&LINK, the joint venture between Bike O & Company and Premium Group, launches a membership business for two-wheeler operators and simultaneously opens its first pilot store in Fussa, Tokyo

RIDE&LINK株式会社, a joint venture between Bike王 and Premium Group Co.,Ltd., launched a membership service for motorcycle dealers. It also opened Car Premier Nishi-Tokyo, a pilot store handling both cars and motorcycles, in Fussa, Tokyo.

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Agreements reached under this partnership

Joint venture
3377BIKE O & COMPANY Ltd.
Alliance partnerPremium Group Co.,Ltd.
Details of the alliance
  1. 1

    Business support through a membership service for motorcycle dealers

  2. 2

    Enhancement of the customer experience through combined car and motorcycle dealerships

  3. 3

    Provision of a shared-inventory platform that enables member businesses to share their inventories online and complete sales between businesses

  4. 4

    Provision of delivery options that support transactions with businesses in distant locations

  5. 5

    Provision of independent loans for motorcycles

  6. 6

    Provision of the Car Premier breakdown warranty

  7. 7

    Operation of a pilot store to develop and test approaches to customer service, warranty explanations and financial proposals, including through digital transformation

These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.

Capital and personnel relationships

This indicates whether the companies will do more than work together, such as holding each other’s shares or seconding personnel (capital and business alliance).

Overview of the joint ventureName RIDE&LINK株式会社 / Location 15th Floor, Ark Hills South Tower, 1-4-5 Roppongi, Minato-ku, Tokyo / Business Description Not disclosed / Capital Contributions Not disclosed / Ownership ratio Not disclosed
Dispatch of directors and officersThe joint venture lists Tsuchiya Yoshiyuki (土屋佳之) of Premium Group Co.,Ltd. and Usui Yuji (薄井祐二) of Bike王&カンパニー as co-representative directors
About the partner
Business DescriptionFinancing, warranties and operation of online platforms for businesses
LocationMinato-ku, Tokyo
Alliance start date18 May 2026
Agreements reached under this partnership
ItemDetails
Name of alliance partnerPremium Group Co.,Ltd.
Alliance partner's business activitiesFinancing, warranties and operation of online platforms for businesses
Alliance partner's locationMinato-ku, Tokyo
Type of allianceJoint venture
Details of the allianceBusiness support through a membership service for motorcycle dealers, Enhancement of the customer experience through combined car and motorcycle dealerships, Provision of a shared-inventory platform that enables member businesses to share their inventories online and complete sales between businesses, Provision of delivery options that support transactions with businesses in distant locations, Provision of independent loans for motorcycles, Provision of the Car Premier breakdown warranty, Operation of a pilot store to develop and test approaches to customer service, warranty explanations and financial proposals, including through digital transformation
Overview of the joint ventureName RIDE&LINK株式会社 / Location 15th Floor, Ark Hills South Tower, 1-4-5 Roppongi, Minato-ku, Tokyo / Business Description Not disclosed / Capital Contributions Not disclosed / Ownership ratio Not disclosed
Dispatch of directors and officersThe joint venture lists Tsuchiya Yoshiyuki (土屋佳之) of Premium Group Co.,Ltd. and Usui Yuji (薄井祐二) of Bike王&カンパニー as co-representative directors
Alliance start date18 May 2026
Items this document does not state (15)
Alliance partner's capitalAlliance partner's net salesAlliance partner's operating incomeNumber of shares acquiredAcquisition priceShareholding ratioOwnership ratioContract PeriodNumerical targets under the allianceShareholding PolicyDate of board resolutionContract DateShare Acquisition Date and Payment DateImpact on Business PerformanceChange in major shareholders

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

The mobility industry faces challenges including delays in the digital transformation of dealers and changes in consumer purchasing behavior. The companies aim to address these industry challenges and enhance the customer experience by combining Bike王's expertise in motorcycle distribution and store operations with Premium Group Co.,Ltd.'s expertise in financing, warranties and operating online platforms for businesses.

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RIDE&LINK, the joint venture between Bike O & Company and Premium Group, launches a membership business for two-wheeler operators and simultaneously opens its first pilot store in Fussa, Tokyo | BIKE O & COMPANY Ltd. (3377) timely disclosure | Komori