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Earnings presentation3377BIKE O & COMPANY Ltd.Trading & Wholesale

Financial Results Presentation for the First Quarter of the Fiscal Year Ending November 2026

In the first quarter of the fiscal year ending November 2026, revenue increased 12.7% year on year, driven by higher unit sales and vehicle selling prices. Meanwhile, higher expenses, including marketing investments, resulted in an operating loss and losses at all levels below operating profit. However, the loss was substantially narrower than the company’s plan.

Worth reading
66In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.
Direction
Mixed performance
Direction inferred from the company’s description.
Scale
1009
¥ million (year-on-year increase in revenue)
Wording
Conditional
How definitive the wording is.

Contents of this document

Earnings presentationFirst quarter of the fiscal year ending November 202613 items taken from the company’s own explanation
Financial Results Figures (The key points of this material are explained below)
Net Sales¥8,983 million+12.7%
Operating profit¥-161 million
Ordinary income¥-82 million
Net income¥-12 million
Selling, general and administrative expenses¥3,053 million
Gross Profit Margin
Rate32.2
Year-on-year change (points)-2.8
Operating profit margin
Rate-1.8
Year-on-year change (points)-1.5
Results for the three months of the current quarter
Net Sales
¥8,983 million
Operating profit
¥-161 million
Ordinary income
¥-82 million
Profit attributable to owners of parent for the quarter
¥-12 million
Full-year earnings forecast
Net Sales
¥38,700 million
Operating profit
¥710 million
Ordinary income
¥910 million
Profit attributable to owners of the parent
¥570 million
Annual dividend per share
¥11
What the company explained in this material
Self-assessment against the planThe company's self-assessment against its own plan.
Loss substantially narrower than planned
Breakdown of Factors Affecting the ChangeReasons cited by the Company for the change in the figures.
Net Sales
Wholesale: volume factor
¥14 million
Wholesale: price factor
¥773 million
Retail: volume factor
¥181 million
Retail: price factor
¥12 million
Gross profit
Number of systems
¥80 million
Unit price
¥-22 million
Other
¥45 million
Selling, general and administrative expenses
Selling Expenses
¥231 million
Personnel Expenses
¥6 million
Administrative expenses
¥6 million
New initiatives
  • New TV commercials and transit advertising using the 『バリバリ伝説』 IP
  • Launch of in-house management of Google advertising
  • Rollout of electronic purchase certificates to all stores
  • Rollout to all stores of a system for centralized management of customer touchpoints and sales activities
  • Upgrade of all employees’ information devices to smartphones
  • Introduction of AI role-playing
  • Introduction of a tiered classification of sales skills
  • Introduction of a sales team structure
Key KPIsA metric the company considers important as a management benchmark.
  • Unit sales
    Year on year against the same period last year+1.6%
  • Wholesale unit sales
    Year on year against the same period last year+0.3%
  • Retail unit sales
    Year on year against the same period last year+6.2%
  • Vehicle selling price per unit
    Year on year against the same period last year+11.5%
  • Wholesale vehicle selling price
    Year on year against the same period last year+17.5%
  • Retail vehicle selling price
    Year on year against the same period last year+0.4%
  • Retail unit sales ratio23.3 ％
    Year on year against the same period last year+1.0%
  • ROE-0.2 ％
    Year on year against the same period last year-0.5%
Unit price and quantity metricsThese figures show sales broken down by price and volume.
Wholesale
Unit sales0.3% increase year on year
Vehicle selling price per unit17.5% increase year on year
Retail
Unit sales6.2% increase year on year
Vehicle selling price per unit0.4% increase year on year
Segment results
Wholesale
Net Sales
¥5,201 million
Year-on-Year Change in Revenue (%)17.8
Change in gross profit
¥3 million
Retail
Net Sales
¥3,172 million
Year-on-Year Change in Revenue (%)6.5
Change in gross profit
¥54 million
Other
Net Sales
¥610 million
Year-on-Year Change in Revenue (%)4.8
Change in gross profit
¥45 million
Medium-term management plan targets
FY2028
Net Sales
¥40,000 million
Ordinary income
¥1,600 million
Ordinary profit per employee
¥134.9 10,000
Advertising ROI
300 ％
ROE
12 % or higher
Comparison with actual resultsFY2025 actual results shown alongside
Financial targets
ROE
TargetFY2028: 12% or more
Actual results-0.2 ％
Market Size / Share
Units in operation6,180 thousand units over 50cc in 2025
New-car sales volume230 thousand new units over 50cc in 2025
Auction listings355 thousand auction listings in 2025
Auction transaction rate84.5% auction transaction rate in 2025
Number of stores and locations
Number of Stores at Period-End83 Location
Number of employees
Number of Employees1,016 people
Change during the period22 people
Annual Dividend
Annual dividend per share¥11
Interim¥5.5
End of period¥5.5
Payout ratio
27.6
Contents of this document
ItemDetails
Document typeEarnings presentation
Fiscal Period CoveredFirst quarter of the fiscal year ending November 2026
Net Sales¥8,983 million (YoY +12.7%)
Operating profit¥-161 million
Ordinary income¥-82 million
Net income¥-12 million
Gross Profit MarginRate 32.2 / Year-on-year change (points) -2.8
Operating profit marginRate -1.8 / Year-on-year change (points) -1.5
Selling, general and administrative expenses¥3,053 million
Results for the three months of the current quarterNet Sales ¥8,983 million / Operating profit ¥-161 million / Ordinary income ¥-82 million / Profit attributable to owners of parent for the quarter ¥-12 million
Full-year earnings forecastNet Sales ¥38,700 million / Operating profit ¥710 million / Ordinary income ¥910 million / Profit attributable to owners of the parent ¥570 million / Annual dividend per share ¥11
Self-assessment against the planLoss substantially narrower than planned
Segment resultsWholesale Net Sales ¥5,201 million / Year-on-Year Change in Revenue (%) 17.8 / Change in gross profit ¥3 million / Retail Net Sales ¥3,172 million / Year-on-Year Change in Revenue (%) 6.5 / Change in gross profit ¥54 million / Other Net Sales ¥610 million / Year-on-Year Change in Revenue (%) 4.8 / Change in gross profit ¥45 million
Breakdown of Factors Affecting the ChangeNet Sales Wholesale: volume factor ¥14 million / Wholesale: price factor ¥773 million / Retail: volume factor ¥181 million / Retail: price factor ¥12 million / Gross profit Number of systems ¥80 million / Unit price ¥-22 million / Other ¥45 million / Selling, general and administrative expenses Selling Expenses ¥231 million / Personnel Expenses ¥6 million / Administrative expenses ¥6 million
Key KPIsIndicator name Unit sales / Value Not disclosed / Year on year against the same period last year 1.6 1.6% increase year on year, Indicator name Wholesale unit sales / Value Not disclosed / Year on year against the same period last year 0.3 0.3% increase year on year, Indicator name Retail unit sales / Value Not disclosed / Year on year against the same period last year 6.2 6.2% increase year on year, Indicator name Vehicle selling price per unit / Value Not disclosed / Year on year against the same period last year 11.5 11.5% increase year on year, Indicator name Wholesale vehicle selling price / Value Not disclosed / Year on year against the same period last year 17.5 17.5% increase year on year, Indicator name Retail vehicle selling price / Value Not disclosed / Year on year against the same period last year 0.4 0.4% increase year on year, Indicator name Retail unit sales ratio / Value 23.3 ％ / Year on year against the same period last year 1 ％, Indicator name ROE / Value -0.2 ％ / Year on year against the same period last year -0.5 ％
Unit price and quantity metricsWholesale Unit sales 0.3% increase year on year / Vehicle selling price per unit 17.5% increase year on year / Retail Unit sales 6.2% increase year on year / Vehicle selling price per unit 0.4% increase year on year
Number of stores and locationsNumber of Stores at Period-End 83 Location / Number of store openings and closures during the period Not disclosed
Number of employeesNumber of Employees 1,016 people / Change during the period 22 people
Medium-term management plan targetsFY2028 Net Sales ¥40,000 million / Ordinary income ¥1,600 million / Ordinary profit per employee ¥134.9 10,000 / Advertising ROI 300 ％ / ROE 12 % or higher / Comparison with actual results FY2025 actual results shown alongside
Financial targetsROE Target FY2028: 12% or more / Actual results -0.2 ％
Annual DividendAnnual dividend per share ¥11 / Interim ¥5.5 / End of period ¥5.5
Payout ratio27.6
Market Size / ShareUnits in operation 6,180 thousand units over 50cc in 2025 / New-car sales volume 230 thousand new units over 50cc in 2025 / Auction listings 355 thousand auction listings in 2025 / Auction transaction rate 84.5% auction transaction rate in 2025
New initiativesNew TV commercials and transit advertising using the 『バリバリ伝説』 IP, Launch of in-house management of Google advertising, Rollout of electronic purchase certificates to all stores, Rollout to all stores of a system for centralized management of customer touchpoints and sales activities, Upgrade of all employees’ information devices to smartphones, Introduction of AI role-playing, Introduction of a tiered classification of sales skills, Introduction of a sales team structure
Items this document does not state (7)
Progress against full-year forecastAssumptions Underlying the Business OutlookRisk amount incorporated into the outlookAcquisition of treasury sharesCapital expendituresOrders received and order backlogKey points of the Q&A

These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.

The reasons the company gives

The company's own explanation, not something inferred from the numbers.

Revenue increased because unit sales remained solid and the average vehicle selling price rose. On the earnings side, the main factor behind the decline was higher selling expenses resulting from marketing investments carried out as planned, particularly spending on TV commercials.

How to read this page

This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.
Financial Results Presentation for the First Quarter of the Fiscal Year Ending November 2026 | BIKE O & COMPANY Ltd. (3377) timely disclosure | Komori