Towa Food Service (3329) · InitiativeDropped
Attracting Customers Through Storefront Marketing and Media Exposure
First written in FY2018-Q3. 1 of 3 entries say "Restated". Latest entry: FY2019.
3entries
2years
0from disclosures
How it moved
Same theme, other companies
Driving Store Visits Through Store and Brand AwarenessA theme 21 companies write about · 0 as a headwind · 23 as a tailwind
0 other companies' latest entry also says "Dropped".
Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Showing 14 of the 21 companies compared. The sentences above are computed from all 21.Full recordFilings, disclosures and news, newest first
- FY2019DroppedAnnual reportThe current year's text contains no explicit reference to "storefront marketing."
- FY2018RestatedAnnual report
「The company incorporates into its sales promotions events that captured nationwide attention, such as the PyeongChang Olympics and the birth of Xiang Xiang, and is also focusing on storefront marketing.」
The company continues to promote sales by leveraging storefront marketing and high-profile events. - FY2018-Q3First statedAnnual report
「By capitalizing on its prime locations in front of stations in the Tokyo area, the company has expanded its store network based on its operating concept and used storefront marketing, enabling company-wide sales to exceed the previous year's level for 17 consecutive months.」
The company explicitly describes its use of "storefront marketing," which leverages how stores appear from the street, and identifies increased customer traffic and higher sales resulting from media coverage in television programs, magazines and other media as effects of these initiatives.