Customer Acquisition and Branding Using the Internet

「In addition to strengthening corporate sales, online customer acquisition through an enhanced advertising strategy, and customer acquisition initiatives such as remote customer service and VR viewings, the group has strengthened non-face-to-face services, including the electronic contract package using its proprietary electronic signature, “AMBITION Sign,” based on blockchain (distributed ledger) technology. This has improved the customer experience in apartment searches.」

「During the current interim consolidated accounting period, the company continued efforts to control staffing for data-entry operations and increase customer inquiries through the use of the AI×RPA tool “Rakutech.” In addition to strengthening existing non-face-to-face services, including web-based customer acquisition driven by a stronger advertising strategy, remote customer service, VR property viewings and an electronic contract package using its proprietary electronic signature “AMBITION Sign,” the company newly focused on strengthening sales to corporate customers and students, thereby improving the customer experience in the property search process.」

「During the current consolidated fiscal year, the company continued efforts to control staffing for data-entry operations and increase customer inquiries through the use of the AI×RPA tool “Rakutech.” In addition to strengthening corporate sales, web-based customer acquisition driven by a stronger advertising strategy and customer acquisition measures such as remote customer service and VR property viewings, the company strengthened non-face-to-face services, including an electronic contract package using its proprietary electronic signature “AMBITION Sign,” which uses blockchain (distributed ledger) technology, thereby improving the customer experience in the property search process.」

「The company is implementing customer acquisition measures including web-based customer acquisition driven by a stronger advertising strategy and strengthened non-face-to-face services such as remote customer service, VR property viewings and electronic contracts. In addition, by strengthening web-based customer acquisition driven by a stronger advertising strategy and non-face-to-face services such as remote customer service, VR property viewings and an electronic contract package using its proprietary electronic signature “AMBITION Sign,” which uses blockchain (distributed ledger) technology, the company has improved the customer experience in the property search process.」

「While revenue increased as these initiatives, increased staffing ahead of the busy season and employee training proved effective, segment profit declined due to personnel and store openings, including 3 more stores year on year.」

「During the cumulative third quarter of the current consolidated fiscal year, the company continued efforts to control staffing for data-entry operations and increase customer inquiries through the use of the AI×RPA tool “Rakutech.” In addition to web-based customer acquisition driven by a stronger advertising strategy and customer acquisition measures such as remote customer service and VR property viewings, the company strengthened non-face-to-face services, including an electronic contract package using its proprietary electronic signature “AMBITION Sign,” which uses blockchain (distributed ledger) technology, thereby improving the customer experience in the property search process.」

「We are implementing customer acquisition measures, including online customer acquisition through an enhanced advertising strategy and enhanced non-face-to-face services such as remote customer service, VR property viewings and electronic contracts.」

「We are implementing customer acquisition measures, including online customer acquisition through an enhanced advertising strategy and enhanced non-face-to-face services such as remote customer service, VR property viewings and electronic contracts.」

「We are implementing customer acquisition measures, including online customer acquisition through an enhanced advertising strategy and enhanced non-face-to-face services such as remote customer service, VR property viewings and electronic contracts.」

「We are implementing customer acquisition measures, including online customer acquisition through an enhanced advertising strategy and enhanced non-face-to-face services such as remote customer service, VR property viewings and electronic contracts.」

「Online customer acquisition driven by the strengthened advertising strategy has been strong, while customer acquisition initiatives such as enhanced non-face-to-face services, including remote customer service, VR viewings and electronic contracts, have been successful.」

「Use of “Rakutech,” an AI×RPA tool provided by Re-Tech RaaS, a subsidiary engaged in the real estate DX business, successfully reduced staffing for data-entry operations and significantly increased customer inquiries. In addition, web-based customer acquisition driven by a stronger advertising strategy has been performing well, and measures such as strengthening non-face-to-face services, including remote customer service, VR property viewings and electronic contracts, have been effective.」

「In February 2021, the Group was certified as a registered provider in a social experiment involving IT-based explanations of important matters (IT重説), enabling it to electronically execute contracts for explanations of important matters in addition to the online explanations it had previously promoted.」

「During the cumulative third quarter of the current consolidated fiscal year, the introduction of the AI×RPA tool “Rakutech” successfully reduced staffing for data-entry operations and significantly increased customer inquiries. In addition, web-based customer acquisition driven by a stronger advertising strategy has been performing well, and measures such as strengthening non-face-to-face services, including remote customer service, VR property viewings and electronic contracts, have been effective.」

「Online customer acquisition driven by the strengthened advertising strategy has been strong, while customer acquisition initiatives such as enhanced non-face-to-face services, including remote customer service, virtual reality viewings and electronic contracts, have been successful, and performance is recovering.」

「Web-based customer acquisition driven by a stronger advertising strategy has been performing well. In addition, measures such as strengthening non-face-to-face services, including remote customer service, VR property viewings and electronic contracts, have been effective, and segment performance is recovering.」

「The company is promoting digital transformation (DX) and has established web-based customer acquisition, remote customer service, remote property viewings and IT-based explanations of important matters. Even amid the COVID-19 pandemic, customer service, property viewings and contracts can all be completed online, enabling the company to serve customers who live far away.」

「In response to the trend in the rental industry toward web-based customer acquisition rather than physical stores, the Group strategically closed stores from the previous fiscal year through the first half of the current fiscal year.」

「Specifically, we will actively publish property information on various internet media and enhance the content of our own website to strengthen traffic from those media to our website and acquire customers efficiently.」

「The group will work to attract customers efficiently by actively publishing property information on various online platforms, enhancing the content of its own website and strengthening referrals from those platforms to its website.」