Increasing Service Awareness
First written in FY2025. 4 of 6 entries say "Restated". Latest entry: FY2027-H1.
32 other companies' latest entry also says "Restated".
- FY2027-H1RestatedAnnual report
「Regarding the flier Summary Book Club, which got fully underway in the first quarter, the company is promoting its adoption through author-participation events and the publication of implementation case studies in the media」
The company continues its efforts to promote the service through author-participation events and the publication of implementation case studies in the media. - FY2026RestatedAnnual report
「Because improving service awareness is particularly important to expanding the Enterprise business segment, we will continue strengthening PR activities and marketing initiatives and pursue a multifaceted exposure strategy, including visibility in bookstores and collaboration with publications, to increase penetration of the “flier” brand.」
Following the previous reference to curbing advertising investment, the company has again explicitly stated that it will raise awareness through public relations, marketing, bookstores and collaboration with publications. - FY2026-H1SoftenedAnnual report
「While pursuing business expansion, we focused on establishing a repeatable business growth structure and operating processes that do not depend on advertising. As a result of curbing marketing investments, including advertising,」
The company has not withdrawn its policy of raising service awareness, but during the interim accounting period it curbed marketing investments, including advertising, and prioritized establishing a growth structure with lower dependence on advertising. - FY2025First statedAnnual report
「Because raising service awareness is particularly important to expanding the enterprise business segment, we will strengthen public relations and marketing initiatives and deploy a multifaceted exposure strategy, including collaboration with bookstores and publications.」
As prerequisites for expanding the corporate business, the company will strengthen public relations, marketing and collaboration with bookstores and publications.