Komori
Hotman (3190) · InitiativeAdvanced

Customer Retention and Customer Service and Service Enhancement

First written in FY2016. 21 of 30 entries say "Restated". Latest entry: 2026-10-30.

30entries
11years
4from disclosures
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How it moved
ProgressHeldSoftenedWorseRestatedFY2016 – FY2024-Q3AdvancedFY2025 – 2026-10-302016: 320162017: 420172018: 320182019: 420192020: 120202021: 220212022: 220222023: 220232024: 220242025: 220252026: 52026
Same theme, other companies
Expansion of Vehicle Maintenance and Insurance Services Around Vehicle SalesA theme 12 companies write about · 0 as a headwind · 18 as a tailwind

The whole theme swung hardest in 2020: 1 of 10 companies on the "Worse" side.

6 other companies' latest entry also says "Advanced".

Ridges = years it wrote progress, valleys = years it wrote worse. Most hopeful companies at the back. Drag to turn, scroll to zoom, right-drag to pan. On a phone, two fingers turn and pinch to zoom; one finger scrolls the page.
Full recordFilings, disclosures and news, newest first
  1. FY2026AdvancedAnnual report

    「In its principal Yellow Hat business, the company is planning to convert stores into designated vehicle inspection facilities to improve customer convenience and further expand earnings. It is proceeding with the conversion of 4 existing stores during the fiscal year ending March 2027, while encouraging employees to obtain mechanic qualifications and focusing on education that promotes personal development.」

    The company has specified plans to convert 4 existing stores into designated vehicle inspection facilities during the fiscal year ending March 2027 and to encourage employees to obtain mechanic qualifications.
  2. FY2026-H1AdvancedAnnual report

    「In its principal Yellow Hat business, the company focused on expanding vehicle inspections and service sales, while strengthening member acquisition by actively promoting web-based service bookings, including through app members, and worked to improve operating efficiency. The increase in web-based service bookings stabilized customer visits and sales progressed favorably, but profits were substantially below the same period of the previous year, mainly because higher tire procurement prices increased the cost of sales.」

    In addition to expanding vehicle inspections and service sales, the company promoted web-based service bookings through app members and others, resulting in an increase in bookings and more stable customer visits.
  3. FY2025AdvancedAnnual report

    「As consumers became increasingly focused on saving money, the company worked to improve its ability to attract customers, acquire new customers and increase repeat customers by actively opening and relocating stores and converting Yellow Hat stores into designated vehicle inspection facilities, so that each customer would be satisfied and return.」

    As measures aimed at customer satisfaction and repeat visits, the company is promoting store openings, relocations and conversion into designated vehicle inspection facilities, in addition to its conventional face-to-face customer service.
  4. FY2025-H1ReframedAnnual report

    「To satisfy each customer and encourage repeat visits, the company has focused on face-to-face customer service in the post-COVID era and worked to improve its ability to attract customers and retain them.」

    The company is developing its customer retention and customer-service initiatives around face-to-face service, with the aim of improving customer satisfaction, repeat visits, customer attraction and customer retention.
  5. FY2024-Q3RestatedAnnual report

    「In the Yellow Hat business, the company focused on member acquisition and sales of car maintenance services centered on vehicle inspections to restore customer visits, which had declined during the COVID-19 pandemic. However, due to sluggish consumer spending on winter products, including the main seasonal product, winter tires, as a result of the mild winter, as well as lower selling prices, sales remained broadly flat during the cumulative third quarter, while the gross margin deteriorated.」

    The company states that it continues to focus on member acquisition, vehicle inspections and car maintenance sales to restore customer visits, but that the gross margin deteriorated due to the mild winter and lower selling prices.
  6. FY2024-Q1RestatedAnnual report

    「In the Yellow Hat business, the company focused on sales of car maintenance services centered on vehicle inspections to restore customer visits, which had declined during the COVID-19 pandemic. However, as summer-tire sales peaked in March 2023 due to repeated price increases and the resulting rush demand, sales remained broadly flat during the cumulative first quarter.」

    The company continues to focus on sales of car maintenance services centered on vehicle inspections to restore customer visits.
  7. FY2023-Q3RestatedAnnual report

    「In its principal Yellow Hat business, sales progressed favorably during the cumulative third quarter, partly because tire-related sales remained strong due to repeated price increases and the resulting rush demand, while gross profit improved as the company focused on sales of car maintenance services such as vehicle inspections.」

    In addition to tire sales, the company continues initiatives to strengthen customer contact and services by focusing on sales of car maintenance services such as vehicle inspections to secure gross profit.
  8. FY2023-Q2RestatedAnnual report

    「In the Yellow Hat business, sales progressed favorably during the cumulative second quarter, partly because tire sales remained strong due to repeated price increases and the resulting rush demand, while gross profit improved as the company focused on sales of car maintenance services such as vehicle inspections.」

    In addition to tire sales, the company continues initiatives to strengthen customer contact and secure gross profit by focusing on sales of car maintenance services such as vehicle inspections.
  9. FY2022-Q3RestatedAnnual report

    「Amid these conditions, the company adopted “Victory Through Initiative” as its corporate policy and implemented proactive sales initiatives, including a focus on securing vehicle inspection bookings and acquiring members. The entire company worked together to secure gross profit by maintaining customer visits.」

    The company continues sales initiatives to secure customer visits and gross profit through vehicle inspection bookings and member acquisition.
  10. FY2022-Q1RestatedAnnual report

    「The company adopted “Victory Through Initiative” as its corporate policy and implemented proactive sales initiatives, including a focus on securing vehicle inspection bookings and acquiring members. The entire company worked together to secure gross profit by maintaining customer visits.」

    The company continues to secure customer contact and sales opportunities through vehicle inspection bookings and member acquisition as proactive sales initiatives.
  11. FY2021RestatedAnnual report

    「In the Yellow Hat business, the company will strengthen the provision of car maintenance services, including polymer coatings and bodywork, centered on acquiring vehicle inspections, in order to reduce its dependence on seasonal-tire sales driven by snowfall and steadily generate high gross margins. It will also seek to generate sales of products such as tires and batteries through vehicle inspection and maintenance services.」

    The company continues to strengthen customer contact and services through car maintenance, labor revenue and sales of related products originating from vehicle inspections.
  12. FY2020-Q3RestatedAnnual report

    「Continuing from the previous fiscal year, the company has strengthened car maintenance services and expanded its house-card membership base, centered on vehicle inspections, while focusing on securing stable profits unaffected by climate change.」

    The company continues to expand car maintenance services centered on vehicle inspections and its house-card membership base.
  13. FY2020-Q2RestatedAnnual report

    「In its principal Yellow Hat business, the company continued from the previous fiscal year to strengthen car maintenance services and expand its house-card membership base, centered on vehicle inspections, while focusing on securing stable profits unaffected by climate change.」

    The company continues to expand vehicle inspections, car maintenance services and its house-card membership base.
  14. FY2020-Q1RestatedAnnual report

    「In its principal Yellow Hat business, the company continued from the previous fiscal year to strengthen car maintenance services and expand its house-card membership base, centered on vehicle inspections, while focusing on securing stable profits unaffected by climate change.」

    The company continues to expand vehicle inspections, car maintenance services and its house-card membership base.
  15. FY2019RestatedAnnual report

    「The company has focused on strengthening car maintenance services and expanding its house-card membership base, centered on vehicle inspections, to secure stable profits unaffected by climate change.」

    The company continues to expand vehicle inspections, maintenance services and its house-card membership base.
  16. FY2019-Q3RestatedAnnual report

    「In its principal Yellow Hat business, the company strengthened car maintenance services centered on vehicle inspections and expanded its house-card membership base, while focusing on securing stable profits unaffected by climate change. It also displayed large quantities of winter tires to maximize sales during snowfall. Snowfall occurred mainly in the Tohoku region in December, and sales progressed steadily.」

    The company continues to expand vehicle inspections, car maintenance services and its house-card membership base, while displaying large quantities of winter tires to maximize sales during snowfall.
  17. FY2019-Q2RestatedAnnual report

    「In its principal Yellow Hat business, the company has strengthened car maintenance services centered on vehicle inspections and expanded its house-card membership base, while focusing on securing stable profits unaffected by climate change.」

    The company continues to expand maintenance services centered on vehicle inspections and its house-card membership base.
  18. FY2019-Q1RestatedAnnual report

    「In its principal Yellow Hat business, the company has strengthened car maintenance services centered on vehicle inspections and expanded its house-card membership base, while focusing on securing stable profits unaffected by climate change.」

    The company continues to expand car maintenance services centered on vehicle inspections and its house-card membership base, with the aim of securing stable profits.
  19. FY2018RestatedAnnual report

    「The company has focused on securing stable, climate-independent profits by strengthening the acquisition of vehicle inspections, increasing related tire sales and oil-change volumes, and expanding labor revenue from car maintenance services such as polymer coatings and bodywork.」

    The company continues to focus on sales of related products originating from vehicle inspections, expansion of labor revenue from car maintenance services, and securing stable profits.
  20. FY2018-Q2RestatedAnnual report

    「In its principal Yellow Hat business, the company has focused on securing stable, climate-independent profits by strengthening the acquisition of vehicle inspections, increasing related tire sales and oil-change volumes, and expanding labor revenue from car maintenance services such as polymer coatings and bodywork.」

    The company continues to expand sales of related products originating from vehicle inspections and labor revenue from car maintenance services.
  21. FY2018-Q1RestatedAnnual report

    「The company has focused on securing stable, climate-independent profits by strengthening the acquisition of vehicle inspections, increasing related tire sales and oil-change volumes, and expanding labor revenue from car maintenance services such as polymer coatings and bodywork.」

    The company continues to increase sales of related products originating from vehicle inspections and expand labor revenue from car maintenance services.
  22. FY2017RestatedAnnual report

    「① The Yellow Hat business will strengthen the following areas to secure gross profit. ・Increase related tire sales and oil changes by strengthening efforts to attract customers for vehicle inspections. ・Strengthen labor revenue from car maintenance, including polymer coatings and body repairs.」

    The company continues to pursue increased sales of related products originating from vehicle inspections and maintenance, as well as higher labor revenue, as specific initiatives.
  23. FY2017-Q3RestatedAnnual report

    「In the Yellow Hat business, the company's main business, the company continued to enhance car maintenance, centered on vehicle inspections and maintenance as a medium- to long-term initiative, and to strengthen sales of service-related products as a priority sales area.」

    The company continues to enhance car maintenance, centered on vehicle inspections and maintenance, and to strengthen sales of service-related products.
  24. FY2017-Q2RestatedAnnual report

    「In the Yellow Hat business, the group's main business, the company continued to enhance car maintenance, centered on vehicle inspections and maintenance as a medium- to long-term initiative, and to strengthen sales of service-related products as a priority sales area.」

    The company continues to enhance car maintenance, centered on vehicle inspections and maintenance, and to strengthen sales of service-related products.
  25. FY2017-Q1RestatedAnnual report

    「In the Yellow Hat business, the group's main business, the company continued to strengthen its service division, centered on vehicle inspections and maintenance as a priority sales area, and to boost sales of service-related products as part of its medium- to long-term initiatives. Sales of high-gross-margin products such as drive recorders and ETC 2.0 were relatively strong amid changes in traffic conditions and new infrastructure, but sales of high-priced products such as navigation systems and aluminum wheels remained challenging as consumers continued to favor frugality.」

    The company continued to strengthen sales of vehicle inspection and maintenance services, service-related products and high-gross-margin products, while noting strong sales of some products and weak sales of high-priced products.
  26. FY2016First statedAnnual report

    「As a priority sales initiative at Yellow Hat, the company continued to strengthen its service division, centered on vehicle inspections and maintenance, as it had the previous year, while actively working to acquire card members with high repeat rates.」

    The company has identified vehicle inspections and maintenance, card membership, 6S, greetings and cleaning as measures to retain customers.
Moved together

"Securing Gross Profit and Sales Opportunities through Business-Specific Measures" moved the same way as this thread, in the same document, in 7 of its 30 moves.

754432★123456
  1. ★This thread
  2. 1Securing Gross Profit and Sales Opportunities through Business-Specific Measures7×
  3. 2Up Garage Store Renovations, Expanded Purchase Operations and New Store Stabilization5×
  4. 3Declining profitability of rental and book sales4×
  5. 4Risks from Interest Rate Fluctuations, Liquidity and Financing Costs4×
  6. 5Shareholder Returns through Stable Dividends and Improved Capital Efficiency3×
  7. 6Store Network Expansion and Regional Development2×

★ is this thread; numbers match the list above. The number on a line is how many documents both moved the same way in; lines between the other threads count the documents they moved together in too. Threads that move together often sit closer.

When this could move next
Hotman's next results are scheduled for 2026-10-30. Read the earnings preview It last moved in the Earnings of 2026-10-30: "Advanced".
News
No news is linked to this thread yet. When an article touches it, it will appear here by date.