Consumer-Focused Area Marketing
First written in FY2016. 9 of 12 entries say "Restated". Latest entry: FY2020.
Vital Ksk Holdings moved to the "Worse" side of this theme in 2020.
The whole theme swung hardest in 2020: 1 of 6 companies on the "Worse" side.
0 other companies' latest entry also says "Reframed".
- FY2020ReframedAnnual report
「With the 2025 problem approaching, the Company will continue to deepen its engagement with local communities and provide support and solutions based on its long-term vision for the various issues facing local healthcare.」
The former concept of area marketing from the consumer perspective has been reframed as providing support and solutions for local issues against the backdrop of the 2025 problem. - FY2019ReframedAnnual report
「With the 2025 problem approaching, the Company will continue to deepen its engagement with local communities and provide support and solutions based on its long-term vision for the various issues facing local healthcare.」
The focus has shifted from the former concept of area marketing from the consumer perspective to providing support and solutions for local healthcare issues. - FY2019-Q3RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company has pursued the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company continues to pursue promoting and further deepening area marketing from the consumer perspective as one of its basic policies. - FY2019-Q2RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company has pursued the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company continues to pursue promoting and deepening area marketing from the consumer perspective as one of its four basic policies. - FY2018RestatedAnnual report
「“Promoting and further deepening area marketing that consistently emphasizes the consumer perspective”」
The Company continues to pursue area marketing from the consumer perspective as a basic policy. - FY2018-Q3RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company is pursuing the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company continues to pursue promoting and further deepening area marketing from the consumer perspective as a basic policy. - FY2018-Q2RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company is pursuing the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company has reiterated promoting and deepening area marketing from the consumer perspective as a basic policy. - FY2018-Q1RestatedAnnual report
「“2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective”」
The Company continues to pursue area marketing from the consumer perspective as a basic policy. - FY2017RestatedAnnual report
「Promoting and further deepening area marketing that consistently emphasizes the consumer perspective」
The Company continues to pursue area marketing from the consumer perspective as a basic policy. - FY2017-Q2RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company will pursue the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company has reiterated promoting and deepening area marketing from the consumer perspective as a basic policy. - FY2017-Q1RestatedAnnual report
「Furthermore, to realize this medium-term vision, the Company will pursue the four basic policies: “1. Realizing the full strength of the Group through effective and efficient group management,” “2. Promoting and further deepening area marketing that consistently emphasizes the consumer perspective,” “3. Developing and retaining healthcare coordinators,” and “4. Realizing a solutions company in the medical and nursing care fields.”」
The Company has reiterated promoting and further deepening area marketing from the consumer perspective as one of its four basic policies. - FY2016First statedAnnual report
「Promoting and further deepening area marketing that consistently emphasizes the consumer perspective」
A sales and market development policy that emphasizes the consumer perspective at the local level.