Mutual Sales and Product Development through a Capital and Business Alliance with Senshukai
First written in FY2016. 2 of 6 entries say "Advanced", first in FY2017-Q1. Latest entry: FY2018.
No other company in this theme has enough history to compare yet.
- FY2018DroppedAnnual report
「We also decided to participate in the acquisition of treasury shares that SENSHUKAI, an equity-method affiliate, plans to conduct.」
Regarding the thread on joint development and cross-selling based on the capital and business alliance with SENSHUKAI, SENSHUKAI was removed from the list of equity-method affiliates on 26 February 2018, ending the former capital relationship. - FY2017RestatedAnnual report
「We rebuilt SENSHUKAI's fashion brand K Carat and its original women's footwear brand Benevis, and began cross-selling them as jointly developed brands at core department stores, through the SENSHUKAI catalog and on both companies' e-commerce sites.」
Cross-channel sales of the jointly developed brand through stores, catalogs and both companies' e-commerce sites have been reaffirmed. - FY2017-Q3RestatedAnnual report
「With SENSHUKAI, our capital and business alliance partner, we rebuilt its original women's footwear brand Benevis and began selling it as a jointly developed women's footwear brand at 9 Daimaru Matsuzakaya department stores, through the SENSHUKAI catalog and on both companies' e-commerce sites from the end of August.」
Regarding joint development and cross-selling with SENSHUKAI, the sales rollout for Benevis, which had already launched, has been reaffirmed. - FY2017-Q2AdvancedAnnual report
「As part of our efforts to realize cross-selling of products, in March we began selling the jointly developed women's apparel brand K Carat, and at the end of August we began selling the jointly developed women's footwear brand Benevis, at Daimaru Matsuzakaya stores and both companies' e-commerce sites.」
Regarding joint development and cross-selling with SENSHUKAI, sales of the women's footwear brand Benevis began following the women's apparel brand. - FY2017-Q1AdvancedAnnual report
「To strengthen the Group's growth potential, we have been enhancing our omnichannel strategy in cooperation with SENSHUKAI CO.,LTD., with which we signed a capital and business alliance agreement last April. As part of our efforts to realize cross-selling of products, in March we opened directly operated stores for SENSHUKAI's original K Carat brand at 5 Daimaru stores.」
As a tangible result of the alliance with SENSHUKAI, K Carat directly operated stores have been opened at 5 Daimaru stores. - FY2016First statedAnnual report
「In April last year, we entered into a capital and business alliance agreement with SENSHUKAI CO.,LTD. and made it an equity-method affiliate. We are using the assets and expertise of both groups to pursue mutual sales and product development.」
Made SENSHUKAI CO.,LTD. an equity-method affiliate and is pursuing synergies through joint brands, mutual sales, product development, and the use of customer information.