Risk of inadequate response to changes in customer preferences and behavior
First written in FY2020. 1 of 2 entries say "Mitigated", first in FY2022. Latest entry: FY2022.
0 other companies' latest entry also says "Mitigated".
- FY2022MitigatedAnnual report
「To continue providing customers with new value and satisfaction, each business identifies customer preferences by analyzing market trends and conducting qualitative and quantitative customer research, and works to realize high-value-added products that reflect those preferences through improvements to existing products and new product development.」
Market analysis, qualitative and quantitative research, improvement of existing products and new product development were described as specific response measures for addressing changes in customer preferences and behavior. quantified is false, and materialized is false. - FY2020First statedAnnual report
「However, if customer preferences and behavior change due to an economic downturn or deterioration in economic conditions and the Group is unable to respond appropriately, the Group’s business performance could be adversely affected by customer attrition in existing businesses and the loss of growth opportunities, among other factors.」
Changes in customer preferences and behavior, together with customer attrition and lost growth opportunities resulting from delays in responding to them, were organized as a separate company-wide risk. Market analysis, customer research, improvement of existing products and new product development were described as response measures.