Strengthening product planning and proposals that leverage each brand’s characteristics
First written in FY2017-Q1. 22 of 30 entries say "Restated". Latest entry: FY2025-Q1.
8 other companies' latest entry also says "Restated".
- FY2025-Q1RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to pursue a policy of focusing product and brand planning on restructuring the apparel business, reviewing the wholesale structure, and raising awareness of its brand licenses. - FY2024RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to restructure the apparel business, review the existing wholesale structure, and raise awareness of its brand licenses. - FY2024-Q3RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to pursue a policy of focusing product and brand planning on restructuring the apparel business, reviewing the wholesale structure, and raising awareness of its brand licenses. - FY2024-Q2RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to pursue a policy of focusing product and brand planning on restructuring the apparel business, reviewing the wholesale structure, and raising awareness of its brand licenses. - FY2024-Q1RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to pursue a policy of focusing product and brand planning on restructuring the apparel business, fundamentally reviewing the wholesale structure, and raising awareness of its brand licenses. - FY2023RestatedAnnual report
「In the apparel wholesale business, we scrutinized the value of the brands we own and rationalized brands whose contribution to our medium- to long-term strategy, sales growth, and improved earnings structure was difficult to foresee.」
The company continues to scrutinize brand value and rationalize brands for which improved sales and earnings structure are difficult to foresee. - FY2023-Q3RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to describe the restructuring of the apparel business as a whole, the fundamental review of the existing wholesale business structure and efforts to increase awareness of the brand licenses it owns. - FY2023-Q2RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to pursue a policy of focusing product and brand planning on restructuring the apparel business, reviewing the existing wholesale structure, and raising awareness of its brand licenses. - FY2023-Q1RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The policy for brand and product planning continues to focus on business restructuring, developed from the previous review of the brand portfolio, reviewing the wholesale structure, and raising awareness of brand licenses. - FY2022RestatedAnnual report
「We scrutinized the value of the brands we own and rationalized brands whose contribution to our medium- to long-term strategy, sales growth, and improved earnings structure was difficult to foresee.」
The company continues to pursue a policy of scrutinizing brand value, rationalizing brands for which improved profitability is difficult to foresee, and raising awareness of licenses for brands owned by the company. - FY2022-Q3RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to state that the focus of its brand and product planning has shifted from reviewing existing brands to restructuring the business, fundamentally reviewing the existing wholesale business structure, and raising awareness of licenses for brands owned by the company. - FY2022-Q2RestatedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company continues to state that its product and brand planning policy includes restructuring the apparel business as a whole, fundamentally reviewing the existing wholesale business structure, and raising awareness of licenses for brands owned by the company. - FY2022-Q1ReframedAnnual report
「In our apparel business, we are reviewing the business as a whole and proceeding with its restructuring. As part of this effort, while fundamentally reviewing our existing wholesale business structure, we have focused on increasing awareness of the brand licenses we own.」
The company has revised its description to emphasize business restructuring and raising awareness of licenses for brands owned by the company, in addition to product planning and brand portfolio reviews. - FY2021ReframedAnnual report
「Going forward, we will develop and plan products with a focus on materials and functionality while making effective use of the properties we own.」
In addition to reviewing the brand portfolio and scrutinizing brand value, the company has revised its description of future product planning and development to emphasize its owned properties, materials, and functionality. - FY2021-Q3RestatedAnnual report
「In the licensing business, we scrutinized the value of the brands we own and rationalized brands whose contribution to our medium- to long-term strategy, sales growth, and improved earnings structure was difficult to foresee. As a result, the licensing agreement for the PIKO brand was terminated with the Spring/Summer 2020 season, and going forward we will seek to improve brand quality by making effective use of the properties we own.」
The company continues to state its policy of scrutinizing brand value, rationalizing brands for which improved profitability is difficult to foresee, ending the PIKO licensing agreement, and utilizing its owned properties. - FY2021-Q2ReframedAnnual report
「In the licensing business, we scrutinized the value of the brands we own and rationalized brands whose contribution to our medium- to long-term strategy, sales growth, and improved earnings structure was difficult to foresee. As a result, the licensing agreement for the PIKO brand will end with the Spring/Summer 2020 season. Going forward, we will seek to improve brand quality by making effective use of the properties we own.」
The brand-strengthening and product-planning policy was revised to include scrutiny of brand value and the rationalization of brands for which improved profitability is difficult to foresee. The company describes the termination of the PIKO brand licensing agreement and the effective use of its owned properties. - FY2020-Q3RestatedAnnual report
「We have reviewed our existing brand portfolio, selected brands suited to the needs of each customer, and made product planning proposals. At the same time, we have also incorporated sales of carryover products. In the licensing business, we worked with our sublicensees on advertising and promotional activities to renew consumers' awareness of the appeal of our brands.」
The company continues to strengthen its brands through brand portfolio reviews, customer-specific product planning proposals, sales of carryover products, and advertising and promotional activities with sublicensees. - FY2020-Q2RestatedAnnual report
「In our core wholesale business, we analyzed the current positioning of our existing brands and established a more granular structure. We reviewed our brand portfolio, selected brands suited to the needs of each customer, and made product planning proposals. In addition, to enhance synergies with the licensing business, we worked with our sublicensees on advertising and promotional activities to renew consumers' awareness of the appeal of our brands. When one of our sublicensees ran a commercial for the PIKO brand featuring a highly popular model influencer as part of its product advertising, inquiries about our products increased sharply.」
The company continues to analyze and segment brand positioning, make customer-specific product planning proposals, and conduct advertising and promotional activities with sublicensees. It also reiterates the PIKO brand's influencer advertising and the sharp increase in product inquiries. - FY2020-Q1AdvancedAnnual report
「When one of our sublicensees ran a commercial for the PIKO brand featuring a highly popular model influencer as part of its product advertising, inquiries about our products increased sharply.」
The company states that it ran advertising featuring a model influencer as a brand-strengthening measure, resulting in a sharp increase in product inquiries. - FY2019RaisedAnnual report
「In the apparel business, to enhance synergies between product planning that leverages the strengths of our major brands and our licensing operations, we will expand into products such as shoes and eyewear outside apparel, broaden brand awareness, and seek to expand the market, increase earnings and contribute to profits.」
The company has indicated a policy of expanding the scope of its brand planning and licensing collaboration beyond apparel to products such as shoes and eyewear. - FY2019-Q3RestatedAnnual report
「With respect to our core wholesale business, we analyzed the current positioning of our existing brands and reviewed our brand portfolio by subdividing it, then selected brands suited to each customer and made product proposals. To enhance synergies with our licensing business, we also worked with each sublicensee on advertising and promotional activities to renew consumer awareness of the appeal of our brands.」
The company continues to strengthen its brands through analysis and segmentation of brand positioning, customer-specific proposals, cooperation with sublicensees and advertising and promotional activities. - FY2019-Q2RestatedAnnual report
「We will also strengthen our major brands and, on the cost side, seek to improve our gross profit margin by reducing production costs through measures such as reviewing production costs and implementing procurement measures to reduce inventory valuation losses.」
The company continues measures to improve products, brands and profitability, including strengthening major brands, reducing costs and implementing procurement measures to limit inventory valuation losses. - FY2019-Q1RestatedAnnual report
「We analyzed the current positioning of our existing brands and reviewed our brand portfolio by subdividing it, then selected brands suited to each customer and made product proposals.」
The company continues to describe the analysis and segmentation of brand positioning, brand selection by customer and product proposals as product and sales measures. - FY2018RestatedAnnual report
「We will also strengthen our major brands and, on the cost side, seek to improve our gross profit margin by reducing production costs through measures such as reviewing production costs and implementing procurement measures to reduce inventory valuation losses.」
The company continues measures to strengthen sales capabilities and profitability through product and brand planning, including strengthening major brands, making product proposals by brand and reducing costs. - FY2018-Q3RestatedAnnual report
「In our core wholesale business, we aim to enhance brand value by proposing more sophisticated product concepts to customers. We have also developed product lines using other companies' brands and strengthened product planning and proposals for each brand.」
The company continues to describe more sophisticated product proposals to customers, efforts to enhance brand value, the use of other companies' brands and strengthened product planning and proposals by brand. - FY2018-Q1AdvancedAnnual report
「Making use of each brand's characteristics, for Piko Hawaiian Longboard Wear (Piko), in addition to proposing plus-one items to be worn with aloha shirts, we have expanded into miscellaneous goods and other categories and focused on strengthening sales capabilities by increasing the range of products. For Flying Scotsman, we continue to strengthen graphic design. For Modern Amusement, we aim to enhance brand value by proposing more sophisticated product concepts to customers.」
In addition to conventional brand-specific product proposals, the company is pursuing specific product planning and proposals, including expanding Piko into miscellaneous goods and other categories and proposing more sophisticated concepts for Modern Amusement. - FY2017RestatedAnnual report
「Leveraging the characteristics of each brand, we strengthened product planning and proposals by brand. For “Piko Hawaiian Longboard Wear” (Piko), we proposed add-on items to be worn with aloha shirts; for “Flying Scotsman,” we strengthened graphic design; and for “Modern Amusement,” we made proposals tailored to each customer. We also developed product lines using other companies’ brands.」
The company continues throughout the fiscal year to strengthen product planning and proposals by brand, including plus-one items, graphic design, customer-specific proposals and the use of other companies' brands. - FY2017-Q3RaisedAnnual report
「For Piko Hawaiian Longboard Wear (Piko), we developed and proposed products, mainly cut-and-sew items, using materials and other features designed around the Hawaiian-inspired product range that was well received in summer. For Flying Scotsman, we worked on sales activities focused on strengthening graphic design and improving materials to establish brand recognition and expand the scale of products handled.」
In addition to the conventional strengthening of brand-specific planning and proposals, the company specifies the development of Piko's successful product image and improvements in materials, as well as the establishment of brand recognition and expansion of the product range handled for Flying Scotsman. - FY2017-Q2RestatedAnnual report
「Leveraging the characteristics of each brand, we strengthened product planning and proposals by brand. For “Piko Hawaiian Longboard Wear” (Piko), we proposed add-on items to be worn with aloha shirts; for “Flying Scotsman,” we strengthened graphic design; and for “Modern Amusement,” we made proposals tailored to each customer. We also developed product lines using other companies’ brands.」
The company is repeating the same description of strengthened product planning and proposals by brand, including plus-one items, enhanced graphic design, customer-specific proposals and the use of other companies' brands. - FY2017-Q1First statedAnnual report
「Leveraging the characteristics of each brand, we strengthened product planning and proposals by brand. For “Piko Hawaiian Longboard Wear” (Piko), we proposed add-on items to be worn with aloha shirts; for “Flying Scotsman,” we strengthened graphic design; and for “Modern Amusement,” we made proposals tailored to each customer. We also developed product lines using other companies’ brands.」
Describes brand-specific initiatives, including add-on items, stronger graphic design, customer-specific proposals and the use of third-party brands.