McDonald's Holdings Company(Japan) (2702) · InitiativeDropped
Launch of the new sweets brand "By McSWEETS"
First written in FY2016-Q2. 1 of 3 entries say "Restated". Latest entry: FY2017-Q1.
3entries
2years
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Launch of the new sweets brand "By McSWEETS"A theme 1 companies write about · 0 as a headwind · 1 as a tailwind
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Full recordFilings, disclosures and news, newest first
- FY2017-Q1DroppedAnnual report当第1四半期報告書の事業戦略・活動記載では、「By McSWEETS」への明示的な言及がない。
- FY2016-Q3RestatedAnnual report
「We launched the new dessert brand “By McSWEETS,” offering desserts that can be enjoyed casually at any time by customers of all ages. In addition to existing products, we offered the following limited-time products using locally sourced ingredients from Japan.」
「By McSWEETS」による地域食材を用いた期間限定スイーツの展開を継続している。 - FY2016-Q2First statedAnnual report
「We launched the new dessert brand “By McSWEETS,” offering desserts that can be enjoyed casually at any time by customers of all ages. In addition to existing products, we offered the following limited-time products using locally sourced ingredients from Japan.」
A new brand was launched, including limited-time desserts made with regional ingredients.