Sales for this month
October 2026FY2026Systemwide sales in October 2026 increased 12.0% year on year, while same-store sales increased 9.7%. The month's main promotions and highlights, including the Tsukimi Burger and Zaku-Zaku Juicy Mac, are presented.
Tsukimi Burger, Crunchy Juicy Mac, Shaka-Shaka Potato Addictive Black Pepper, McFizz / McFloat Freshly Squeezed Lemonade, Triangle Choco Pie, Happy Meal, 390 (Thank You) Pair
Shaka-Shaka Potato Addictive Black Pepper, scheduled through late November, McFizz / McFloat Freshly Squeezed Lemonade, scheduled through late November, Triangle Choco Pie Black, scheduled through late December
| Item | Details |
|---|---|
| Month Covered | October 2026 |
| Fiscal Year Covered | FY2026 |
| Year-on-year change in monthly net sales | All Stores 12 % / Existing stores 9.7 % |
| Total-store sales, year on year | 12 |
| Same-Store Sales, Year on Year | Rate 9.7 / Definition Total sales at restaurants that have been open for at least 13 months |
| Year-on-Year Change in Customer Count | Existing stores 5.7 % |
| Year-on-Year Change in Average Spend per Customer | Existing stores 3.9 % |
| Cumulative Year-on-Year Change from Start of Period | All Stores 8.2 % / Existing stores 6 % / Subject January to September |
| Key KPIs | Indicator name Existing-store customer count / Value 5.7 % of the year-ago month, Indicator name Existing-store average spend per customer / Value 3.9 % of the year-ago month |
| Monthly Commentary | Systemwide sales in October 2026 increased 12.0% year on year, while same-store sales increased 9.7%. The month's main promotions and highlights, including the Tsukimi Burger and Zaku-Zaku Juicy Mac, are presented. |
| Factors Affecting the Change | Tsukimi Burger, Crunchy Juicy Mac, Shaka-Shaka Potato Addictive Black Pepper, McFizz / McFloat Freshly Squeezed Lemonade, Triangle Choco Pie, Happy Meal, 390 (Thank You) Pair |
| Measures from the following month onward | Shaka-Shaka Potato Addictive Black Pepper, scheduled through late November, McFizz / McFloat Freshly Squeezed Lemonade, scheduled through late November, Triangle Choco Pie Black, scheduled through late December |
Items this document does not state (10)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The Company ran promotions and launched new products, including the Tsukimi Burger, Zaku-Zaku Juicy Mac and Triangle Choco Pie.