Worth reading
73In focus
Scored from 4 of 5 sectionsDirection
Improvement
Direction inferred from the company’s description.Scale
16.5
Year-on-year change (all-store sales, %)Wording
Definitive
How definitive the wording is.Sales for this month
May 2025Fiscal year ending December 2025Net Sales / All Stores
-83.5%
Net Sales / Existing stores
-85.3%
Total-store sales
-83.5%
Same-Store Sales
-85.3%
Number of Customers / Existing stores
-90.5%
Average Spend per Customer / Existing stores
-95.3%
Monthly Commentary
5月は全店売上高が前年同月比16.5%、既存店売上高が14.7%となった。期間限定商品やキャンペーンを実施した。
Factors Affecting the Change
チキンタツタ®シリーズの期間限定販売, 北海道・瀬戸内・博多のご当地食材を使用した新商品の期間限定販売, ひるまックのサイズアップキャンペーン, ハッピーセットの期間限定商品販売
Measures from the following month onward
バイオマスプラスチック製手さげ袋を全国へ順次導入, 年間を通じたお得感のある商品・サービスの提供
Monthly trend for the same period last year
2024年度の月次推移を併載
Scope of aggregation: 日本マクドナルド株式会社の全店・既存店（直営店舗とフランチャイズ店舗）
| Item | Details |
|---|---|
| Month Covered | May 2025 |
| Fiscal Year Covered | Fiscal year ending December 2025 |
| Scope of aggregation | 日本マクドナルド株式会社の全店・既存店（直営店舗とフランチャイズ店舗） |
| Year-on-year change in monthly net sales | All Stores 16.5 % / Existing stores 14.7 % |
| Total-store sales, year on year | 16.5 |
| Same-Store Sales, Year on Year | Rate 14.7 / Definition 13か月以上開店している店舗の合計売上高 |
| Year-on-Year Change in Customer Count | Existing stores 9.5 % |
| Year-on-Year Change in Average Spend per Customer | Existing stores 4.7 % |
| Key KPIs | Indicator Same-store customer traffic, year-on-year change / Value 9.5 %, Indicator Same-store average spend per customer, year-on-year change / Value 4.7 % |
| Monthly Commentary | 5月は全店売上高が前年同月比16.5%、既存店売上高が14.7%となった。期間限定商品やキャンペーンを実施した。 |
| Factors Affecting the Change | チキンタツタ®シリーズの期間限定販売, 北海道・瀬戸内・博多のご当地食材を使用した新商品の期間限定販売, ひるまックのサイズアップキャンペーン, ハッピーセットの期間限定商品販売 |
| Measures from the following month onward | バイオマスプラスチック製手さげ袋を全国へ順次導入, 年間を通じたお得感のある商品・サービスの提供 |
| Monthly trend for the same period last year | 2024年度の月次推移を併載 |
Items this document does not state (9)
Net sales for the monthCumulative Sales from Start of PeriodCumulative Year-on-Year Change from Start of PeriodYear-on-year change by categorySales by categoryNumber of Stores at Period-EndNumber of stores opened during the monthNumber of stores closed during the monthNext Scheduled Disclosure
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.「チキンタツタ®」シリーズやご当地食材を使った新商品、ひるまックのサイズアップキャンペーン、ハッピーセットの期間限定商品などの販売・キャンペーンを実施したため。
How to read this page
This is not the documentKomori reads the disclosure the company filed and writes this summary. Figures are as stated by the company and are not audited.
Weight is not a verdictIt measures how much this changes what the company had already told the market. It is not a view on the shares.
Corrections happenIf the company reissues this disclosure, the page is rebuilt from the corrected version and the revision number moves up.