Agreements reached under this partnership
Business Alliances- 1
The company will supply its products and handle their listing and sale through a cross-border store operated by モグ on a major Chinese e-commerce marketplace.
- 2
The company will outsource to モグ, as an operating agent with specialized expertise, the operation of the Tmall store (TMALL International), which the company will operate as the principal, as well as overseas shipping and related operations.
- 3
The company will make maximum use of モグ's warehouse infrastructure in China's bonded zones to establish a fast and secure fulfillment system for consumers.
- 4
In addition to the above, the company will pursue initiatives utilizing social media platforms in China, including TikTok (Douyin) and Xiaohongshu (Rednote).
These are items that the documents state the two companies will work on. The lines above and below represent arrangements between the two companies.
The company currently expects the progress of this initiative to have a limited impact on results for the current fiscal year. However, it is confident that the initiative will make a significant contribution to raising awareness of its brand in the Chinese market and improving its results and corporate value over the medium to long term.
| Item | Details |
|---|---|
| Name of alliance partner | 墨谷（モグ）株式会社 |
| Alliance partner's business activities | Cross-border e-commerce services for China, trade and logistics support utilizing refrigerated and frozen cold-chain operations, and related services |
| Alliance partner's location | Hachioji, Tokyo |
| Type of alliance | Business Alliances |
| Details of the alliance | The company will supply its products and handle their listing and sale through a cross-border store operated by モグ on a major Chinese e-commerce marketplace., The company will outsource to モグ, as an operating agent with specialized expertise, the operation of the Tmall store (TMALL International), which the company will operate as the principal, as well as overseas shipping and related operations., The company will make maximum use of モグ's warehouse infrastructure in China's bonded zones to establish a fast and secure fulfillment system for consumers., In addition to the above, the company will pursue initiatives utilizing social media platforms in China, including TikTok (Douyin) and Xiaohongshu (Rednote). |
| Alliance start date | July 2026 (sales and promotional activities on Tmall commenced; completed) |
| Impact on Business Performance | The company currently expects the progress of this initiative to have a limited impact on results for the current fiscal year. However, it is confident that the initiative will make a significant contribution to raising awareness of its brand in the Chinese market and improving its results and corporate value over the medium to long term. |
Items this document does not state (16)
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.The company aims to capitalize on growing health awareness in China and accelerate the expansion of its brand across Asia and globally. By partnering with モグ, which has extensive knowledge of China's e-commerce market and logistics and strengths in export trade and bonded cold-chain operations, the company has established a system for delivering products to Chinese consumers while maintaining their freshness and quality.