Profit Decline Due to Advertising and IT Strategy Promotion Costs in the Education Business
First written in FY2018-Q2. 13 of 29 entries say "Worsened", first in FY2019-Q1. Latest entry: 2026-08-07.
Human Holdings moved to the "Worse" side of this theme in 2025, 3 years after the typical company in this theme (2022).
The whole theme swung hardest in 2021: 5 of 16 companies on the "Worse" side.
7 other companies' latest entry also says "Mitigated".
- 2026-08-07MitigatedEarnings
「Net sales in the education business increased 5.4% year on year to ¥6,869 million. In terms of profit, although the business was affected by lower revenue in the full-time education business, the adult education business recorded higher profit, resulting in an operating loss of ¥31 million, an improvement of ¥154 million from the same period of the previous fiscal year, when the operating loss was ¥186 million.」
The education business remained loss-making, but the operating loss narrowed year on year. - FY2026WorsenedAnnual report
「As a result, revenue from the education business increased 0.3% year on year to ¥26,359 million, but operating profit fell 33.0% to ¥538 million due to lower revenue from the full-time education business.」
The education business generated higher revenue, but operating profit fell 33.0% year on year due to lower revenue from the full-time education business. - 2026-05-15WorsenedEarnings
「Net sales in the education business increased 0.3% year on year to ¥26,359 million, while profit declined 33.0% year on year to ¥538 million because of lower revenue in the full-time education business.」
The education business maintained revenue growth, while operating income declined 33.0% year on year. - FY2026-H1WorsenedAnnual report
「As a result, revenue from the education business increased 1.8% year on year to ¥12,891 million, but higher personnel costs related to operations and sales resulted in an operating loss of ¥115 million, compared with operating profit of ¥38 million in the same period of the previous year.」
The education business generated higher revenue, but higher personnel costs related to operations and sales resulted in a shift from operating profit in the same period of the previous year to an operating loss of ¥115 million. - FY2025WorsenedAnnual report
「As a result, revenue from the education business increased 2.6% year on year to ¥26,270 million, but operating profit fell 23.3% to ¥802 million due mainly to a decline in the number of students enrolled in the full-time education business and lower government-related revenue.」
The education business generated higher revenue, but operating profit fell 23.3% year on year due mainly to a decline in the number of students enrolled in full-time education. - FY2025-H1WorsenedAnnual report
「As a result, revenue from the education business increased 1.6% year on year to ¥12,668 million, but operating profit fell 69.2% to ¥38 million due mainly to higher upfront costs associated with admissions to Japanese-language schools.」
The education business generated higher revenue, but operating profit fell 69.2% year on year due to higher upfront costs associated with admissions to Japanese-language schools and other factors. - FY2024-Q3AdvancedAnnual report
「As a result, revenue from the education business increased 3.5% year on year to ¥18,845 million, while operating profit increased 29.1% to ¥514 million.」
The education business generated higher revenue and operating profit, with operating profit improving to a 29.1% year-on-year increase from a year-on-year decline in the previous quarter. - FY2024-Q2MitigatedAnnual report
「As a result, revenue from the education business increased 2.9% year on year to ¥12,469 million, but operating profit fell 22.2% to ¥126 million due to higher recruitment costs and other factors.」
Although the education business continues to report lower profit year on year, it has returned to operating profit of ¥126 million from an operating loss in the previous quarter. - FY2024-Q1ReframedAnnual report
「As a result, revenue from the education business increased 4.0% year on year to ¥6,377 million, but higher recruitment costs and increased operating expenses in the full-time education business resulted in an operating loss of ¥105 million, compared with operating profit of ¥47 million in the same period of the previous year.」
The factors contributing to the deterioration in the education business's profitability have shifted from advertising and IT strategy costs and costs associated with strengthening the organisational structure to recruitment costs and operating expenses for full-time education, resulting in an operating loss. - FY2023-Q3MitigatedAnnual report
「As a result, revenue from the education business increased 8.4% year on year to ¥18,203 million, while operating profit increased 83.2% to ¥398 million.」
The education business generated higher revenue and operating profit, with profitability improving from the previous fiscal year, when profit declined due to immigration restrictions, the application of the accounting standard and other factors. - FY2023-Q2RestatedAnnual report
「As a result, revenue from the education business increased 7.3% year on year to ¥12,119 million, while operating profit increased 20.9% to ¥162 million.」
The education business generated higher revenue and operating profit, continuing its improvement from the previous fiscal year, when profit declined due to immigration restrictions, the application of the accounting standard and other factors. - FY2023-Q1MitigatedAnnual report
「As a result, revenue from the education business increased 5.9% year on year to ¥6,130 million, while operating profit increased 312.0% to ¥47 million.」
The education business generated higher revenue, and operating profit also rose 312.0% year on year, improving from the decline in profit caused by immigration restrictions and the application of the accounting standard through the previous fiscal year. - FY2022WorsenedAnnual report
「As a result, revenue from the education business fell 4.4% year on year to ¥22,600 million, mainly because the number of students enrolled at Japanese-language schools declined due to the impact of immigration restrictions. Although the company worked to reduce operating costs by expanding online classes and through other measures, operating profit fell 35.1% to ¥467 million.」
Despite efforts to expand online classes and reduce costs, revenue from the education business fell due to immigration restrictions and other factors, while operating profit also declined 35.1% year on year. - FY2022-Q3WorsenedAnnual report
「As a result, revenue from the education business fell 3.7% year on year to ¥16,797 million, due to the change in the method of recording entrance fees as revenue in the full-time education business following the application of the accounting standard for revenue recognition, as well as the impact of immigration restrictions and other factors. Operating profit fell 66.8% to ¥217 million.」
The education business reported lower revenue and profit, and the year-on-year decline in operating profit widened from 52.2% in the previous quarter to 66.8%. - FY2022-Q2MitigatedAnnual report
「As a result, revenue from the education business fell 1.8% year on year to ¥11,291 million, due to the change in the method of recording entrance fees as revenue in the full-time education business following the application of the accounting standard for revenue recognition, as well as the impact of immigration restrictions and other factors. Operating profit fell 52.2% to ¥134 million.」
Although the education business continues to report lower revenue and profit, the year-on-year decline in operating profit narrowed from 94.9% in the first quarter to 52.2%. - FY2022-Q1WorsenedAnnual report
「As a result, revenue from the education business increased 1.6% year on year to ¥5,789 million, while operating profit fell 94.9% to ¥11 million, mainly because the method of recording entrance fees as revenue in the full-time education business changed following the application of the accounting standard for revenue recognition.」
The education business generated higher revenue, but operating profit fell 94.9% year on year to ¥11 million due to the application of the revenue recognition accounting standard and other factors. - FY2021WorsenedAnnual report
「Although the Education business worked to promote the shift to online education, revenue decreased 3.6% year on year to ¥23,629 million due to the impact of class cancellations and entry restrictions following the spread of COVID-19, while operating profit decreased 38.4% to ¥721 million.」
The Education business promoted the shift to online education, but revenue decreased due to class cancellations and entry restrictions, while operating profit also decreased 38.4% year on year. - FY2021-Q3MitigatedAnnual report
「Revenue from the Education business decreased 4.6% year on year to ¥17,441 million due to the impact of class cancellations and entry restrictions following the spread of COVID-19, while operating profit decreased 21.0% to ¥654 million.」
The Education business continued to report lower revenue and profit, but the year-on-year rate of decline in operating profit narrowed from 52.6% in the previous quarter to 21.0%. - FY2021-Q2WorsenedAnnual report
「Revenue from the Education business decreased 6.3% year on year to ¥11,497 million due to the impact of class cancellations and entry restrictions following the spread of COVID-19, while operating profit decreased 52.6% to ¥280 million.」
The Education business reported lower revenue due to the impact of class cancellations and entry restrictions, and the year-on-year rate of decline in operating profit also widened to 52.6%. - FY2021-Q1WorsenedAnnual report
「Revenue from the Education business decreased 8.4% year on year to ¥5,699 million due to the impact of class cancellations and entry restrictions following the spread of COVID-19, while operating profit decreased 35.2% to ¥225 million.」
The Education business reported lower revenue due to the impact of class cancellations and entry restrictions, while operating profit also decreased 35.2% year on year. - FY2020MitigatedAnnual report
「As a result, revenue from the Education business increased 4.6% year on year to ¥24,514 million, while operating profit increased 18.1% to ¥1,169 million.」
The Education business reported higher revenue and operating profit, improving from the previous fiscal year's decline in profit associated with strengthening the operating structure. - FY2020-Q3MitigatedAnnual report
「As a result, revenue from the Education business increased 5.2% year on year to ¥18,289 million, while operating profit increased 40.4% to ¥828 million.」
The Education business reported higher revenue and operating profit, continuing to improve from the previous decline in profit caused by advertising, IT strategy and organizational strengthening costs. - FY2020-Q2MitigatedAnnual report
「As a result, revenue from the Education business increased 5.6% year on year to ¥12,269 million, while operating profit increased 88.1% to ¥591 million.」
The Education business reported higher revenue and operating profit, improving from the previous decline in profit caused by advertising, IT strategy and organizational strengthening costs. - FY2019MitigatedAnnual report
「As a result, revenue from the Education business increased 3.7% year on year to ¥23,435 million, but operating profit decreased 11.4% to ¥990 million due to higher personnel costs and other factors associated with strengthening the operating structure.」
The decline in profit in the Education business associated with strengthening the operating structure continued, but the full-year rate of decline narrowed compared with the rate through the previous quarter. - FY2019-Q3MitigatedAnnual report
「As a result, revenue from the Education business increased 3.5% year on year to ¥17,388 million, but operating profit decreased 20.1% to ¥589 million due to higher personnel costs to strengthen the operating structure.」
Profit in the Education business continued to decline due to higher personnel costs to strengthen the operating structure, but the year-on-year rate of decline narrowed from 34.3% in the previous quarter to 20.1%. - FY2019-Q2WorsenedAnnual report
「As a result, revenue from the Education business increased 3.1% year on year to ¥11,620 million, but operating profit decreased 34.3% to ¥314 million due to higher personnel costs to strengthen the operating structure.」
Revenue in the Education business increased, while operating profit declined significantly due to higher personnel costs to strengthen the operating structure. - FY2019-Q1WorsenedAnnual report
「As a result, revenue from the Education business increased 3.7% year on year to ¥5,973 million, but operating profit decreased 9.9% to ¥196 million due to higher personnel costs to strengthen the organizational structure.」
Revenue in the Education business increased, while operating profit decreased 9.9% year on year due to higher personnel costs to strengthen the organizational structure. - FY2018MitigatedAnnual report
「As a result, revenue from the Education business increased 7.1% year on year to ¥22,608 million, while operating profit increased 10.1% to ¥1,118 million.」
The Education business's operating profit increased 10.1% for the full year, reversing the previous year's decline caused by advertising, sales promotion and personnel costs for implementing the IT strategy. - FY2018-Q2First statedAnnual report
「As a result, revenue from the Education business increased 6.9% year on year to ¥11,270 million, but operating profit decreased 24.5% to ¥478 million due to higher advertising and sales promotion expenses to acquire students and higher personnel costs to implement the IT strategy.」
The increase in student acquisition costs and personnel costs for implementing the IT strategy reduced operating profit in the Education business by 24.5% year on year.