Cleaning Up Media Through Sound and Appropriate Advertising Disclosures
First written in FY2018. 4 of 7 entries say "Advanced", first in FY2019-Q1. Latest entry: FY2024.
2 other companies' latest entry also says "Advanced".
- FY2024AdvancedAnnual report
「As a result of these initiatives, the Company has obtained certification as a JICDAQ-certified quality operator, as defined by 一般社団法人デジタル広告品質認証機構 (JICDAQ), for its content media, including Mamasta, saita and Yoga Journal Online.」
Regarding the soundness of advertising disclosures and media operations, the Company stated that it had obtained certification as a JICDAQ-certified quality operator. - FY2022AdvancedAnnual report
「As part of its efforts to improve the soundness of affiliate advertising, the Company continued to participate in study groups with the Consumer Affairs Agency and addressed the legislation of laws concerning information related to individuals. It also obtained the YMAA (Pharmaceuticals and Medical Devices Act and Medical Care Act-Compliant Advertising Agency Certification) and KTAA (Act against Unjustifiable Premiums and Misleading Representations and Specified Commercial Transactions Act-Compliant Advertising Agency Certification) group certification marks administered by 一般社団法人薬機法医療法規格協会.」
Regarding the soundness of advertising disclosures and advertising operations, the Company specified measures including participation in study groups with the Consumer Affairs Agency, responses to legislation concerning information related to individuals, and acquisition of YMAA and KTAA certifications. - FY2020-Q1RestatedAnnual report
「In its core affiliate service, ACCESSTRADE, advertising expression soundness initiatives led to declines in some EC categories compared with the previous fiscal year. However, these measures were taken in anticipation of medium- to long-term business growth, and performance is progressing as initially planned.」
The Company continues to improve the soundness of advertising expressions. Although some EC categories declined as a result, it explains this as a measure in line with its plan, which anticipates medium- to long-term growth. - FY2019RestatedAnnual report
「In its internet advertising business, the Company worked to improve the soundness of advertising disclosures and creative content, as well as」
The Company continues to improve the soundness of advertising disclosures and creative content. - FY2019-Q3AdvancedAnnual report
「The Company also announced a joint statement with 9 supporting companies aimed at improving the soundness of internet advertising, and announced that it would strengthen measures to eliminate fake advertising and advertising that violates compliance requirements.」
Regarding the soundness of internet advertising, the Company issued a joint statement with 9 supporting companies and specified measures to eliminate fake advertising and advertising that violates compliance requirements. - FY2019-Q1AdvancedAnnual report
「The Company will also strengthen collaboration with publishers, including through MADURO ONLINE, jointly operated with MADURO magazine, begin efforts to improve creative quality, and focus on sound media operations and securing branding advertising.」
The Company has begun strengthening collaboration with publishers and improving creative quality, and is pursuing initiatives that prioritize sound media operations and securing branding advertising. - FY2018First statedAnnual report
「In the 20th fiscal year, the Company will develop and strengthen its media businesses by promoting sound and appropriate advertising disclosures (clean-up) and leveraging expertise cultivated through the operation of ACCESSTRADE and Mamasta Stadium, among others. It will enhance the value of its media by providing high-quality content and services of value to consumers, including branding and sponsored content.」
For the development and strengthening of its media businesses, the Company identified the soundness of advertising disclosures as an independent initiative for the first time, with the aim of leading to the provision of high-quality content such as branding and sponsored content.