Reduced strawberry usage by manufacturers in response to high prices during the Christmas season
First written in FY2020-Q2. 5 of 12 entries say "Materialised", first in FY2020-Q3. Latest entry: 2026-08-06.
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- 2026-08-06WorsenedRevision of earnings forecasts
「Against a backdrop of higher raw-material prices and consumers’ propensity to economize, trading volumes for strawberries declined, particularly among major business partners.」
The decline in strawberry trading volumes, particularly among major business partners, was identified as an actual factor behind the downside to the earnings forecast, against a backdrop of higher raw-material prices and consumers’ propensity to economize. - FY2025WorsenedAnnual report
「Revenue declined from the previous year partly because customers used fewer strawberries due to higher raw material costs and other factors, but profit was secured by supplying western Japan, where market prices had risen sharply.」
Customers used fewer strawberries due to higher raw material costs and other factors, resulting in lower revenue for the strawberry business. Supply to western Japan partially mitigated the impact on profit. - FY2025-H1WorsenedAnnual report
「Revenue fell below the same period of the previous year partly because customers used fewer strawberries due to higher raw material costs and other factors, but profit exceeded the same period of the previous year because the company was able to supply western Japan, where market prices had risen sharply.」
Customers used fewer strawberries due to higher raw material costs and other factors, resulting in revenue falling below the same period of the previous year. Supply to western Japan partially mitigated the impact on profit. - FY2024MitigatedAnnual report
「From January to April after the start of the year, sales volume increased from the same period of the previous year, and revenue also increased.」
For the period after the start of the year, when sales volume had declined in the same period of the previous year, sales volume and revenue from January to April increased, partially mitigating the impact of lower demand. - FY2024-Q3MitigatedAnnual report
「From January to March after the start of the year, sales volume increased from the same period of the previous year, and revenue also increased.」
For strawberries after the start of the year, when sales volume had declined in the same period of the previous year, sales volume and revenue from January to March exceeded the same period of the previous year. - FY2023-Q3RestatedAnnual report
「The impact of broad-based inflation on personal consumption remained evident after the start of the year, and strawberry sales volume from January to March declined from the same period of the previous year.」
The impact of inflation on personal consumption continued after the start of the year, and strawberry sales volume from January to March fell below the same period of the previous year. - FY2023-Q2MaterialisedAnnual report
「Christmas-season cake demand declined, mainly among major Western-style confectionery manufacturers, as higher raw material costs led to higher product prices and broad-based inflation affected personal consumption. As a result, the sales volume of strawberries declined.」
Higher raw material costs and inflation drove up product prices, resulting in an actual decline in Christmas-season cake demand and strawberry sales volume. - FY2021MaterialisedAnnual report
「As a result, incoming volumes of the commercial-size strawberries primarily handled by the Company remained unusually low, and sales volume declined as business partners also reduced their use of strawberries.」
Lower incoming volumes of commercial-size strawberries and reduced use by business partners resulted in an actual decline in sales volume. - FY2021-Q3MaterialisedAnnual report
「As a result, incoming volumes of the commercial-size strawberries primarily handled by the Company remained unusually low, while sales volume declined as business partners reduced their use of strawberries. In addition, market prices remained high from early December, substantially reducing profit on sales to customers at fixed prices.」
Lower incoming volumes of commercial-size strawberries, reduced use by business partners, and lower profit on fixed-price sales due to high market prices actually occurred. - FY2021-Q2MaterialisedAnnual report
「Sales volume declined as business partners reduced their use of strawberries. In addition, market prices remained high from early December, substantially reducing profit on sales to customers at fixed prices, resulting in sales and profit below the same period of the previous year.」
The reduction in business partners' use of strawberries resulted in lower sales volume and, together with high market prices, put pressure on profit. - FY2020-Q3MaterialisedAnnual report
「Strawberry market prices would normally rise during this period. However, because manufacturers reduced the quantity of strawberries they used in response to the high prices seen during the Christmas season in recent years, market prices were lower than in the previous year. Sales volume also declined as manufacturers reduced their use of strawberries.」
Manufacturers reduced their use of strawberries in response to historically high Christmas-season prices, resulting in lower market prices and a decline in sales volume. - FY2020-Q2First statedAnnual report
「In response to high prices in recent Christmas seasons, manufacturers reduced the quantities of strawberries they used, and market prices fell below the previous year. Sales volumes also declined as manufacturers reduced their strawberry usage.」
This was the first disclosure of a demand-side risk in which high Christmas-season prices led manufacturers to reduce strawberry usage, resulting in lower market prices and sales volumes.