An initiative to link the character goods and prize supply functions of フクヤ, アレスカンパニー and トーシンパック with the sales and operating networks of amusement facilities and oshi-katsu shops in Japan and overseas, thereby expanding product supply both within and outside the group. Integrating the process from product planning and manufacturing through supply to and sales at facilities will enhance synergies between the merchandising and amusement businesses.