Hiroshima Prefecture has been selected as a featured area in the Regional Soul Brand category of the 2026 Japan Naming Awards, allowing companies in the prefecture to enter the category free of charge. On 14 September, Special Adviser Mitsuyo Ota (太田光代) visited Governor Yokota (横田) to report the selection.
Hiroshima Prefecture has been selected as a featured area in the Regional Soul Brand category of the 2026 Japan Naming Awards. According to a report by Hiroshima Television Broadcasting, Special Adviser Mitsuyo Ota (太田光代) visited Governor Yokota (横田) to convey the news.
As a result of being named a featured area, companies in Hiroshima Prefecture can enter the category free of charge. Applications are being accepted through the Japan Naming Association website, with the deadline set for 10 October.
Special Adviser Mitsuyo Ota (太田光代) reportedly emphasized the importance of giving names meaning and spoke about the value of creating names that inspire attachment.
According to official information, Hiroshima Prefecture has been designated a featured area in the Regional Soul Brand category of the 2026 Japan Naming Awards. Information on the application period and entry requirements is available on the association’s website.