Marshmallow Entertainment Co., Ltd. (M2IE), which supports Japanese AI creators, has launched the new “AI Play” community. Its first event, Hi3D Creator Co-Creation Day, is scheduled to be held in Ebisu on 6 November 2026.
Marshmallow Entertainment (M2IE) has launched “AI Play,” a new AI community connecting Japanese AI creators with overseas AI companies. The company has supported overseas AI companies with their go-to-market efforts in Japan, and AI Play aims to create opportunities for domestic creators by leveraging that experience.
AI Play's features include co-hosted events with AI companies and a membership programme called “Token Guy.” It will also provide information on AI events across Japan, weekly updates on AI rankings and industry trends, and genre-specific creator introduction pages, creating more opportunities for interaction and growth between creators and AI companies.
As its first event, “Hi3D Creator Co-Creation Day” is scheduled to be held in Ebisu on Friday, 6 November 2026. Creators will be able to experience the latest AI products with their developers and have opportunities for direct contact with AI companies.
AI Play identifies the lack of opportunities for domestic creators to connect directly with overseas companies and the difficulty companies face in finding trusted creators as challenges for both groups. It aims to create an environment that supports creator growth and strengthens their ability to communicate, serving as a platform to address these issues.