MBS featured the monthly fashion rental service airCloset on its program. The program highlighted that membership has surpassed 1.5 million, as well as the service’s clothing-selection system, which combines more than 300 professional stylists with AI.
airCloset continues to grow as a monthly fashion rental service. The program highlighted that membership has surpassed 1.5 million and featured the efficient clothing-selection process, which also makes use of AI.
The company explained that it has more than 300 professional stylists on staff who select clothing suited to each individual customer. The service’s core strengths are the convenience it offers busy people and the recommendations generated through a combination of stylists and AI.
The program cited “maximizing the value of time” as the guiding principle of Representative Director Amunuma Satoshi (天沼聰), tracing its origins to his childhood experience of losing his father. It also introduced the management philosophy that enabled the business to grow by overcoming the challenges of the company’s founding and the COVID-19 pandemic.
In addition to airCloset’s operating model, growth drivers and the founder’s background, the program touched on the company’s initiatives and future outlook, providing an opportunity to revisit the business through its broadcast.