Bic Camera has reopened reservations for Sleepy Blue, the Pokémon Sleep collaboration limited-edition color of Fitbit Air. The launch date is 15 September, the price is ¥19,800 including tax, purchases are limited to 1 item per person, and orders intended for resale may be canceled.
Bic Camera, a major Japanese consumer electronics retailer, has reopened reservations for the limited-edition Sleepy Blue model of Fitbit Air. Sleepy Blue is a collaboration model with the Pokémon Sleep app, with a launch date of 15 September 2026. At present, orders will be shipped as soon as the product arrives in stock.
The official price of Sleepy Blue is ¥19,800 including tax. Bic Camera also offers 10% back in points, equivalent to 1,980 points.