4MEEE will hold its first pop-up at the AINZ & TULPE Shinjuku East Exit store. The event will run for 14 days from 13 to 26 November, at the pop-up space on the 2nd floor, and the first 50 customers will receive a sample set featuring all 8 brands.
4MEEE will open its first beauty pop-up store, “4MEEE MEET THE NEW ME!”, featuring 8 beauty brands that women in their 20s and 30s should know about. The venue will be the pop-up space on the 2nd floor of the AINZ & TULPE Shinjuku East Exit store, with the stated aim of providing an opportunity to discover a new self amid the demands of everyday life.
The event will run for 14 days from Friday, 13 November 2026 to Thursday, 26 November, at a convenient location just a 1-minute walk from the Central East Exit of JR Shinjuku Station. Opening hours will follow the store’s regular operating hours, and no special event hours have been specified. The venue is known as a large cosmetics and beauty store in the area around Shinjuku Station.
As a limited purchase benefit for the first 50 customers, those who purchase at least 1 item at the pop-up store will receive a sample set from 8 brands. The sample set will contain multiple items from each brand and will be available while supplies last.
The sample set is expected to include a facial mask from KISOCARE, a fragrance from Soredoko no? (a “Where is that from?” brand), an Organia Mid-style hair mask from Utena, a brightening cream from Chifure, an oral rinse from The Breath Co, a fermented sake-lees face mask, a brush from moev, and a facial cleanser from beplain.