Nippon Television Holdings' share price has continued to rise, while SMBC Nikko is reportedly lowering its target price, with deteriorating conditions in the television spot advertising market cited as the reason.
Nippon Television Holdings' share price is reported to have continued rising. Yahoo! Finance carried a Jiji Press report distributed on 23 October.
According to the report, SMBC Nikko is said to have lowered its target price for NTV Holdings. The deterioration in the television spot advertising market was cited as the background to the reduction.
Investors are watching NTV Holdings' future developments in response to the move.