In October 2026, NEC will newly open BluStellar Studio, providing a space that identifies issues through dialogue with customers and supports them from conceptualization through execution at unprecedented speed.
NEC newly opened BluStellar Studio in October 2026. Through workshops that draw on cross-industry practical knowledge, advanced technologies and AI, BluStellar Studio aims to identify customers’ underlying issues through dialogue and promptly develop concrete solutions and next steps.
Its features include customer-specific programs and content, enabling customers to gain a clear view of the issues to be addressed and the goals to be achieved based on their circumstances and objectives. It also combines generative AI with the expertise of NEC consultants to derive multifaceted hypotheses and insights in a short time.
Under BluStellar’s value creation model, NEC provides end-to-end services from strategic conceptualization through implementation across 3 dimensions: business models, technology and organization. As a corporate facility operating by appointment only, it provides information to prospective visitors through their sales representatives.
The facility is located on the 1st floor of the NEC Headquarters Building in Shiba 5-chome, Minato-ku, Tokyo. A map link and access information are provided.